Paid Social Strategy Lead
5 days ago
About Us
We're Canva, a leading design platform empowering anyone to create and communicate visually. Our mission is to make design accessible and enjoyable for all.
We're hiring a Paid Social Strategy Lead to drive our global paid social efforts and accelerate business growth across multiple product lines.
Your Key Responsibilities:
- Develop and execute comprehensive paid social campaign strategies to drive user engagement and retention.
- Collaborate with international growth marketing teams to optimize paid social brand efforts and drive business results.
- Provide expert advice and guidance on paid social marketing best practices to internal teams.
- Drive the global strategy and expansion of paid social as a channel to deliver accelerated business growth.
Requirements:
- At least 6+ years of digital marketing experience, with a focus on paid social campaigns.
- Deep understanding of the digital landscape, including paid social audio, video, and platforms.
- Proven track record of working on international marketing campaigns and localized efforts.
- Experience collaborating with complex cross-functional teams and agencies to build integrated campaigns.
- Strong understanding of brand measurement tools and campaign optimization strategies.
Why Join Us?
- A competitive salary and equity package that rewards your hard work and contributions.
- Inclusive parental leave policy and flexible leave options to support your personal and professional goals.
- An annual Vibe & Thrive allowance to prioritize your wellbeing and career development.
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