Digital Marketing Specialist
1 week ago
Amer Sports ANZ is a leading sports brand, built on the principle of precision and performance. Our unique manufacturing and design centres allow us to constantly evolve and create products that meet the needs of our customers.
We are seeking a Digital Marketing Specialist - Paid Media Campaign Manager to join our team in Australia and New Zealand. This role will be responsible for managing our Paid Media channel, developing strong consumer relationships, building brand equity, and accelerating business growth.
Key responsibilities include:
- Daily Operations: Manage the execution of campaigns across our digital marketing landscape, ensuring timely and effective delivery of marketing objectives.
- Paid Media Planning: Plan and execute paid media campaign briefs across Google and Meta platforms, managing relationships with external agencies to drive results.
- Database Acquisition Management: Plan, coordinate, and execute database acquisition campaigns to grow our customer base.
- Planning and Coordination: Work closely with marketing, digital, and eComm teams to create unified messaging, aligning with brand tone of voice.
- Budgeting and Forecasting: Plan and manage advertising budgets to achieve business objectives, forecasting ad spend to optimize ROI.
- Content Creation: Collaborate with internal partners, teams, and global brands to plan, develop, and distribute content aligned with marketing calendars.
- Cross-Functional Relationships: Build and maintain strong relationships with commercial, sales, global brand teams, local athletes, ambassadors, and agencies.
- Reporting and Insights: Prepare weekly, monthly, and quarterly reports on digital marketing objectives and KPIs, providing data-driven insights to inform decision-making.
The ideal candidate will possess:
- 2+ years of experience in Digital Marketing and Paid Media Advertising.
- Bachelor's degree in Marketing, Business Management, or eCommerce.
- Strong Excel and copywriting skills.
We offer:
- Competitive salary: $90,000 - $120,000 AUD per annum (dependent on experience).
- A Great Place to Work certification, recognizing our commitment to employee satisfaction.
- Free product allowances to support your sporting adventures.
- Flexible working environment, including additional school holiday flexibility.
- The opportunity to work in a state-of-the-art, 6-star energy-efficient facility, prioritizing environmental and social strategies.
- Support for career development, wellbeing, and personal growth.
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