Brand Storyteller

2 weeks ago

Sydney, New South Wales, Australia AMP Full time
About the Role

This is a Content Strategist & Writer role at AMP, one of the leading companies in Australia, with an amazing team. They are continuing to grow rapidly. This is the chance to join right as the company takes off.

More About the Role at AMP

Key Responsibilities

The Marketing team takes a strategic approach to marketing aligned to AMP's segment strategy and is responsible for the development and delivery of all marketing campaigns, collateral, customer engagement activity, data analysis, insights and digital. As the Content Writer and Strategist, you will drive innovative content creation for our in-house team within the Brand, Creative, Content & Social Media function, developing and implementing content strategies that align with our brand goals and marketing objectives.

You'll make an impact by:

  • Developing and implementing comprehensive content strategies that align with our brand goals, marketing objectives, and target audience segments.
  • Ownership of AMP Content playbook and strategy
  • Maintaining a content calendar and ensuring consistency in branding and messaging across all content touchpoints across the marketing team.
  • Conducting content audits and research to identify trends, keywords, and topics relevant to our industry and audience.
  • Working together with subject matter experts, designers, and other team members to produce high-quality, informative, and engaging content.
  • Writing, editing, and proofreading high-quality content for various platforms, including our website, insights hub, social media, email campaigns, and more.
  • Driving the uplift of our customer newsletter by focusing on segmentation, targeting, and tailoring content to suit different audience segments, ensuring that each piece of content resonates with our diverse customer base and aligns with our brand objectives.
  • Ability to write to brand guidelines and meet business requirements relevant for AMP Enterprise, including our banking, super, and wealth products.
  • Ability to take complex information and make it reassuringly clear and simple with copy that connects and makes an impact.
  • Implementing search engine optimization (SEO) best practices and ensuring all content is optimized for search engines to increase organic traffic and improve search rankings.
  • Researching and staying up to date on the latest developments in terms of search engine optimization (SEO), content trends, and consumer behaviour.
  • Monitoring and analysing content performance metrics to refine strategies and improve results.

Requirements

You'll bring to the team:

  • A minimum of 5+ years of experience in content strategy and writing, preferably within financial services experience either client side, agency side, or in-house creative team.
  • Experience using back-end platforms, such as CMS tools, Adobe Experience Manager (AEM), analytics tools, and creative software for content creation.
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • An understanding of advertising, social, and content digital channels and how to create for variety of channels and expertly adapt copy to suit creative channels.
  • A keen understanding of brand strategy, customer value propositions, and how to write based off insights and data.
  • Experience applying human-centred design principles to content creation.

What You'll Thrive Here

If you can adapt from BAU to the ambiguous with ease, you'll do well here. Change is never easy, so bring your commitment, grit, and growth mindset. Because we run lean, you'll be expected to jump in and deliver across a variety of areas. Meaning, you'll be closer to the action and executive decisions that influence where we go next. If you're someone that can hold their own, you'll find AMP quite liberating.

At AMP, we do not discriminate on the basis of gender identity, sexual orientation, cultural identity, disability, age, or any other non-merit factors. To put it simply, Hatch is for everyone.

  • Cryptocurrency Brand Storyteller

    4 days ago

    Sydney, New South Wales, Australia Independent Reserve Full time

    We are seeking a talented and driven Cryptocurrency Brand Storyteller to join our marketing team based in Sydney. As a key member of our team, you will be responsible for researching and reporting on breaking news stories that impact the cryptocurrency industry globally and locally via our blog and social media.Your key responsibilities will include:Content...

  • Storyteller for Specialty Coffee Brand

    6 days ago

    Sydney, New South Wales, Australia Campos Coffee Full time

    Join Our TeamAt Campos Coffee, we are looking for a talented storyteller to join our team.We are a leading specialty coffee brand known for our commitment to quality, sustainability, and community. Our mission is to connect people with the perfect cup of coffee while highlighting the journey behind every bean, from farm to cup.About the Role:As a Content...

  • Content Director

    5 days ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    About the Role:News Corp Australia is seeking an experienced Content Director to lead our brand storytelling efforts. As a key member of our team, you will be responsible for developing and executing content strategies that drive engagement and build strong relationships with our clients.Responsibilities:Develop and implement content strategies across...

  • Multimedia Storyteller

    5 days ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    We are seeking a skilled Multimedia Storyteller to join our team in Australia. The ideal candidate will have a passion for visual storytelling, excellent technical skills, and the ability to work independently.About the Role:This is an exciting opportunity to be part of a dynamic team that delivers high-quality, visually engaging news content to a large...

  • Visual Storyteller

    4 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    Role OverviewNews Corp Australia is seeking an entry-level media journalist to join our team. As a visual storyteller, you will be responsible for capturing and editing visual content that resonates with our audience. Your key responsibilities will include filming, sourcing, and producing video packages, as well as capturing vision and images on news...

  • Visual Storyteller

    4 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    **Role Overview**We're seeking a skilled Visual Storyteller to join our team. As a key member of our newsroom, you'll be responsible for capturing compelling visual content that resonates with our audience.**Key Responsibilities:**Pitch, research, and script news videos and packagesManage video production from ideation to post-production, ensuring timely...

  • Content Creator

    1 week ago

    Sydney, New South Wales, Australia Campos Coffee Full time

    About the RoleAs a Content Creator & Social Media Specialist at Campos Coffee, you'll be responsible for crafting engaging and visually stunning content that drives measurable growth across our social media channels, including Instagram, TikTok, and Facebook.We're seeking a talented storyteller who can bring our brand to life by creating shareable,...

  • Creative Visual Storyteller

    2 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    Role OverviewThe Advertiser is seeking a skilled Photographer to contribute to our dynamic team in Adelaide. As a key member, you will be responsible for capturing high-quality photographs and video footage for news stories, features, and events across various subjects.ResponsibilitiesCapture compelling photographs and video footage for news stories,...

  • Creative Visual Storyteller

    4 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    **Visual Storytelling Role**We are seeking a talented and creative Visual Storyteller to join our dynamic team in Adelaide. This role requires an individual with a keen eye for compelling visuals, a passion for storytelling through photography and video, and strong editing skills.+ Capture high-quality photographs and video footage for news stories,...

  • Digital Brand Storyteller

    6 days ago

    Sydney, New South Wales, Australia UMENCO Full time

    At UMENCO, we're dedicated to excellence in luxury accessories and sustainability.A key aspect of our brand is authenticity, which guides our business practices.We're seeking a skilled professional for a critical role: Social Media Coordinator.This position offers an exciting opportunity to shape the brand's online presence.The ideal candidate will have...

  • Visual Storyteller

    4 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    Role OverviewWe are seeking a skilled Visual Storyteller to join our team at News Corp Australia. As a key member of our multimedia team, you will be responsible for creating engaging visual content that resonates with our audience.Key ResponsibilitiesPitch, research, and script news videos and packagesManage video production from ideation to...

  • Creative Photographer

    4 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    **Visual Storytelling Role**We are seeking a talented and creative Photographer to join our dynamic team in Adelaide. This role requires an individual with a keen eye for compelling visuals, a passion for storytelling through photography and video, and strong editing skills.The successful candidate will contribute to our mission of delivering high-quality...

  • Digital Brand Storyteller

    5 days ago

    Sydney, New South Wales, Australia Siteminder Full time

    Siteminder is a leading provider of hotel commerce technology, empowering accommodation owners to find and book more guests online. Our innovative platform has helped everyone from boutique hotels to big chains, enabling travelers to book diverse accommodations.We're seeking an experienced Social Media Manager to deliver dynamic global social media...

  • Motion Design Director

    2 weeks ago

    Sydney, New South Wales, Australia Advertising Council Australia Full time

    About the RoleWe are seeking a highly skilled Motion Design Director to join our team at Apparent. As a key member of our creative team, you will be responsible for leading and growing a talented team of animators, while championing the art of storytelling in video, motion, and animation-led projects.Key ResponsibilitiesDirectly managing a tight-knit team of...

  • Creative Visual Storyteller

    3 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    Visual Storyteller Role OverviewWe are seeking a talented Photographer to join our dynamic team in Adelaide, contributing to our mission of delivering high-quality journalism and engaging content to our readers.Key Responsibilities:Capture high-quality photographs and video footage for news stories, features, and events across various subjects, including...

  • Visual Storytelling Journalist

    3 weeks ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    **Key Responsibilities:**Pitch, research, report, and script news videos and packages, managing video production from ideation to post-production, ensuring timely delivery under tight deadlines. Collaborate with colleagues to identify opportunities for producing audience-first videos across multiple platforms.**Requirements:**You will have some experience as...

  • Visual Storyteller and Video Journalist

    7 days ago

    Sydney, New South Wales, Australia News Corp Australia Full time

    Key Responsibilities:We're seeking a highly skilled Visual Storyteller and Video Journalist to join our team.Your primary role will be to capture compelling footage and edit engaging video packages that resonate with our audience. This includes filming, sourcing, and producing video content for various platforms.You will be responsible for capturing vision...

  • Content Specialist

    1 week ago

    Sydney, New South Wales, Australia UMENCO Full time

    Brand OverviewUMENCO is a prominent Australian luxury accessories brand renowned for its commitment to integrity, authenticity, craftsmanship, and sustainability.

  • Head of Consumer Brand Strategy

    4 days ago

    Sydney, New South Wales, Australia Macquarie Bank Limited Full time

    Job SummaryWe are seeking a highly experienced Head of Consumer Brand Strategy to lead our team in developing and executing a short and long-term brand strategy for our consumer brand.About the RoleThis is an exceptional opportunity to join Macquarie Bank Limited's Banking and Financial Services team as we continue to grow our consumer brand. The successful...

  • Innovative Storytelling Specialist

    5 days ago

    Sydney, New South Wales, Australia Edelman Full time

    Edelman: Evolving Brands and ReputationsAs a global communications firm, Edelman partners with businesses to evolve, promote, and protect their brands. With over 6,000 employees across more than 60 offices, our team delivers strategies that give clients the confidence to lead.The estimated annual salary for this role is $85,000-$110,000, based on industry...