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Executive Director of Digital Marketing
2 weeks ago
About this role
Job DescriptionAs a Senior Marketing Manager, you will lead the planning, execution, and optimization of marketing campaigns across various channels.
Your key responsibilities will include developing and implementing strategic marketing plans, managing budgets, leading cross-functional teams, and analyzing campaign performance to inform future initiatives.
You will be responsible for creating engaging content, managing brand identity, and fostering collaboration with internal stakeholders to achieve business objectives.
Additionally, you will oversee market research, competitor analysis, and industry trends to stay ahead in the ever-changing marketing landscape.
Key Responsibilities- Develop and implement comprehensive marketing strategies aligned with business goals and objectives.
- Lead cross-functional teams to execute marketing campaigns, manage budgets, and analyze campaign performance.
- Create engaging content that resonates with target audiences and reinforces brand identity.
- Foster collaboration with internal stakeholders to ensure alignment and effective execution of marketing initiatives.
- Oversee market research, competitor analysis, and industry trends to inform marketing strategies and stay ahead in the competitive landscape.
