Digital Content Strategist
2 weeks ago
Job Overview
">We are seeking a Digital Communications Specialist to play a strategic role in shaping our digital platforms and connecting our community.
">About the Role
">- ">
- Collaborate with the communications team to manage social media channels, including content planning and management, active monitoring and coordinating with staff across the organisation to respond to community engagement on behalf of the council.">
- Develop and implement a comprehensive social media strategy aimed at increasing awareness, fostering positive engagement and enhancing the organisation's reputation.">
- Develop and evaluate electronic direct mail (EDMs) across the organisation and implement strategies to maximise engagement.">
- Monitor and analyse social media performance metrics to identify areas for improvement and provide actionable insights to optimise content and engagement strategies.">
Required Skills and Qualifications
">- ">
- Tertiary qualifications in a relevant communication field, social media or digital communications or lesser formal qualifications with substantial experience within the discipline.">
- A minimum of three years' experience in a similar role, coordinating social media websites and EDMs for a medium to large organisation.">
- Demonstrated experience in identifying and implementing effective engagement techniques in the digital space, specifically through social media channels, EDMs, website and video.">
Council Values and Culture
">The council values diversity, inclusion and excellence. Our organisational values represent us as an established growth council and the values are reflected in everything we do; our decision-making, our actions and our service provision to the community.
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