Digital Marketing Specialist

2 days ago


Council of the City of Sydney, Australia Schneider Electric Full time

Digital Marketing Specialist

Schneider Electric | Sydney | Hybrid | Full-Time

Join a team where digital marketing drives real-world impact. At Schneider Electric, we’re leading the global shift toward energy efficiency, sustainability, and digital transformation. As the World’s Most Sustainable Company, we’re not just building smarter homes and industries—we’re building smarter marketing.

This role sits within our Pacific Zone Marketing Communications team—a collaborative, agile group that blends creativity, data, and purpose to shape how our customers experience Schneider Electric online. We’re looking for a Digital Marketing Specialist who’s ready to take ownership of digital content, campaigns, and performance across the full customer journey—from awareness to conversion.

You’ll be part of a team that values experimentation, continuous learning, and meaningful outcomes. If you’re passionate about digital storytelling, performance marketing, and making a measurable impact, this is your next move.

What You’ll Do

- Create engaging digital content—articles, graphics, videos—tailored to customer personas and journey stages

- Support event communications: pre-event promotion, live coverage, post-event follow-up

- Curate and manage content for MySchneider, ensuring brand alignment and audience relevance

- Build and update web pages using CMS platforms, optimising UX and performance

- Design and execute email campaigns, newsletters, and automated journeys

- Monitor email metrics and apply insights to improve engagement and conversion

- Write compelling copy for landing pages, ads, and social media

- Apply SEO best practices to boost organic visibility

- Support paid search campaigns with keyword research, ad copywriting, and performance tracking

- Run A/B tests across email, web, and ads to identify high-performing elements

- Analyse results and recommend data-driven improvements to increase CTR and conversion

- Collaborate with cross-functional teams to iterate and upgrade digital assets

- Coordinate visual asset creation—banners, infographics, videos—with internal and external agencies

- Ensure brand consistency across all digital touchpoints

Who You Are

You’re a digital native with a strong foundation in content creation, campaign execution, and performance marketing. You love testing, learning, and evolving—and you’re always looking for smarter ways to connect with audiences.

- Experience in digital marketing, content strategy, or campaign management

- Strong writing skills and attention to detail

- Growth mindset with a passion for experimentation and optimisation

- Familiarity with CMS platforms, email marketing software, Google Analytics, and Adobe Creative Suite

- Comfortable working across teams and managing multiple priorities

- Motivated by purpose, creativity, and measurable impact

Why Schneider Electric?

We’re a global leader in energy management and automation, with a deep commitment to sustainability, inclusion, and innovation. We believe in flexible work, meaningful careers, and a culture where everyone belongs.

- Hybrid working that fits your lifestyle

- Global career pathways and development opportunities

- Inclusive, values-led culture focused on sustainability and innovation

- Trusted global brand with a strong local presence

Apply Now to make an IMPACT.

Applicants require full Australian working rights at the time of application.

Schneider Electric is committed to equal opportunity employment and inclusion. We encourage applicants from all backgrounds and experiences to apply. Our Trust Charter reflects our commitment to ethics, safety, sustainability, quality and cybersecurity.

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