Marketing Specialist

4 weeks ago

VIC Melbourne North Melbourne, Australia MELGRAND PRECAST PTY LTD Full time

Marketing Specialist
Melgrand, 6-8 Anderson Rd, Thornbury
Salary: AUD 77,000 to AUD 90,000 per year
Job Type: Full-time
Job Description:
Melgrand is seeking a highly skilled and organized Marketing Specialist to join our innovative team. The ideal candidate will have a passion for architecture, design, and branding, and will help drive marketing initiatives to position our brand as a leader in the architectural manufacturing space. This role involves content creation, campaign management, digital marketing, and close collaboration with our sales, design, and product teams.
Personal Skills:
• Strong oral and written communication skills in both English and Portuguese
• Excellent organizational and time-management skills
• Ability to work independently as well as part of a collaborative team
Responsibilities:
• Develop and execute marketing campaigns that promote products, services, and brand awareness.
• Create engaging content for digital platforms including website, email, social media, case studies, and product brochures.
• Coordinate and maintain the company’s website, ensuring it reflects current product offerings and design standards.
• Commissions and undertakes market research to identify market opportunities for new and existing products and services
• Collects and analyses data to research potential demand and market characteristics for new goods and services
• Supports business growth and development through the preparation and execution of marketing objectives, policies and programs
• Advises on all elements of marketing, such as product mix, pricing, advertising and sales promotion, selling and distribution channels
• Develop strategies to ensure the visibility of a brand and maintain the brand's identity
Requirements:
• Relevant experience in marketing or a related field
• Minimum of 4 years of work experience
• Proficiency in advanced MS Office tools, particularly in managing complex data and design documents
• Strong writing and editing skills
• Familiarity with Adobe Creative Suite
• Proficiency in digital marketing tools such as Google Analytics
• Australia/New Zealand Permanent Residents only

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