Marketing Lead

Overview

This position will lead the strategic and operation delivery of all marketing activities. If you are passionate about fostering creativity, nurturing collaborative teams, and making a tangible impact through innovative marketing initiatives, this is the ideal next step in your career.

What you/'ll do

- Mentor, guide, and manage a high-performing marketing team by fostering collaboration, accountability, and shared success across all projects.
- Develop comprehensive brand strategies that enhance visibility, drive engagement, and build lasting loyalty among clients and participants.
- Ensure consistent application of brand standards across all internal and external communications to reinforce trust and recognition.
- Conduct thorough market and competitor analysis to inform positioning decisions and identify new avenues for growth.
- Collaborate closely with design and content specialists to create compelling messaging and impactful visual assets that resonate with target audiences.
- Oversee the execution of digital marketing campaigns spanning SEO/SEM, PPC, social media platforms, email marketing initiatives, and display advertising.
- Implement robust lead generation strategies utilising paid, owned, and earned channels to attract new clients while nurturing existing relationships.
- Plan and deliver targeted email campaigns designed to engage prospects at every stage of the customer journey.
- Track campaign performance using analytics tools; provide regular reports with actionable insights to optimise return on investment.
- Organise memorable events such as brand activations, community initiatives, product launches, conferences, and expos—ensuring seamless execution from concept through post-event analysis.

**** Please note this position is 5 days in office *****

What you bring

- A bachelor’s degree in Marketing, Business, Communications or a related field provides a strong academic foundation for this multifaceted position.
- At least five years’ experience in brand management demonstrates your ability to deliver successful strategies in complex environments.
- A proven track record of developing integrated brand strategies that drive measurable outcomes is essential for this leadership role.
- Deep understanding of digital marketing channels—including SEO/SEM, PPC advertising, social media management, email marketing—and how they interconnect for maximum impact.
- Exceptional communication skills enable you to articulate ideas clearly while building rapport with colleagues at all levels of the organisation.
- Advanced project management abilities ensure you can juggle multiple priorities without compromising quality or deadlines.
- Analytical mindset allows you to interpret data effectively; translating insights into practical recommendations that enhance branding efforts.
- Experience collaborating with cross-functional teams as well as external partners such as creative agencies or media outlets is highly valued.
- Proficiency in using modern marketing tools (such as analytics platforms) ensures you can monitor performance accurately and adjust tactics accordingly.

What/'s next

If you are ready to take on a rewarding challenge where your expertise will truly make a difference, now is the perfect time to apply for this unique opportunity.

Apply today by clicking on the link provided—your next great career move awaits

Aboriginal and Torres Strait Islander Peoples are encouraged to apply.

To apply please click apply or call Mikaela Rossi on 02 8289 3152 for a confidential discussion.

Contract Type: Temporary

Specialism: Marketing

Focus: General Marketing / Consultancy

Industry: Marketing

Salary: Attractive Salary Package

Workplace Type: On-site

Experience Level: Senior Management

Location: Sydney CBD

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