Pr Account Manager

6 months ago

Melbourne, Australia Clemenger Group Full time

CHEP NETWORK IS LOOKING FOR THE NEW BREED OF PR ACCOUNT MANAGER
As a PR Account Manager, you are a crucial part of a creatively driven agency. Your role is to nurture, inspire and grow your client's businesses.
If advertising is what you say about yourself, our role is to earn you a place in the conversations others are having about you.
By starting with the audience, the things that motivate them, and the cultural forces that influence them, we're able to contribute - not just campaign.
Taking a channel agnostic approach, we add utility, education or entertainment to form a meaningful relationship, translating to brand value and commercial outcomes for the brands we represent. We earn brands a place in the conversations that matter to them.

**Responsibilities**:

- Oversee day-to-day client projects and/or events to ensure the quality of work meets clients' objectives and in a manner that provides value for money.
- Develop and cultivate relationships with the client and external publics.
- Develop, pitch and place stories by and about the client in business, trade and other media.
- Develop pitches and work with targeted media on story development, and handle media inquiries.
- Organise, implement and oversee media events, press conferences/briefings, media tours and promotions for the client.
- Develop communication and marketing plans for clients.
- Research, write and distribute news releases, backgrounders, fact sheets, bios, newsletters, pitch letters, prepared remarks, program elements and stand-by statements.
- Cultivate positive client presence in media through releases, contact and responsiveness to inquiries/requests.
- Manage account administration duties such as billing, financial reporting and activity reports.
- Assist with new business development including writing new business pitches and participating in pitches.

HOW WE WILL KNOW YOU ARE THE ONE

Capabilities
- An experienced Senior Account Executive or Account Manager with experience working in an integrated, PR or media agency environment.
- Ability to handle complex negotiations and complex client engagements,
- Ability to manage tasks in an issues and crisis situation and manage media relations activity
- Ability to develop communication plans, manage communication measurement and evaluation tasks

Other things that would make you excel in this role
- Excellent commercial and financial acumen
- Strong strategic thinker who is solution orientated
- Ability to manage up and down
- Proactively lead work through the agency
- Ability to immerse in clients business to identify opportunities and build relationships

WE ARE CHEP, AND THIS IS THE NEW CREATIVE ECONOMY
Today, brands need to adapt to new channels, technologies, experiences, social goals, environmental needs and operating speeds.

New Economy Creativity harnesses two powerful drivers of change: creativity and technology. It is diverse and data driven; and relentless in finding the most compelling way to hold attention and impact how people think, feel and act. It's about helping companies reorientate to make long-lasting positive impacts. Its focus is on building future brands that are positive forces, while converting existing demand.

The diversity of the challenges at CHEP make it a fulfilling place to work, and a crash course in every skill you need - creative, strategy, experience, data, media, social, PR, technology, e-commerce, experiential, and research is all under one roof. We let creativity live in every department, and it's all pulled together by our first-class Leadership team.

We're looking for the best and brightest talent who can continue to connect a brand's experience in more creative and innovative ways than anyone else.

**Please note**: All applicants must have the right to work in Australia.

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