Digital PR Manager

1 week ago

Melbourne, Australia iSelect Full time

Digital PR Manager

**About us**:
At iSelect, we're passionate about making Australians' lives easier by saving them time, money, and effort. When it comes to big things, like health cover, car insurance or energy providers, we take on the hard work to make it easier - giving our customers back precious time so they can do more of what they love. With over 20 years' experience, we are a one-stop destination for comparison and purchasing across insurance, utilities and personal finance products. We compare a wide range of brands and our trained comparison experts help customers to compare, select and save more, putting them in control.

We provide consumers with the convenience of an online comparison and the benefit of telephone-based advice and sales across many product areas such as Health Insurance, Car Insurance, Energy, Home Loans, Broadband, and Life Insurance. Our intuitive technology and trained comparison experts help our customers to confidently select the most suitable product from those available from our range of providers. We operate in a growth-orientated, agile, and progressive environment that fosters innovation and rewards success. Our team members have high levels of empowerment and accountability which are underpinned by a pragmatic, down-to-earth and relatable approach.

**What you do**:
Join us in an exciting role where you'll be the Digital PR superhero of our Brand and Customer team at iSelect. Your mission? Boosting our brand's visibility and reputation through strategic digital PR campaigns.

As our digital PR whiz, you'll craft and execute ingenious campaigns that not only make iSelect shine but also jazz up our backlink profile. Dive deep into the realms of insurance and utilities, securing links from all corners of the digital universe.

Your tenacity will be your secret weapon-never taking no for an answer, but always keeping those relationships warm. From engaging in intimate conversations with media experts to skilfully crafting captivating content, you'll effortlessly excel in every aspect with style and expertise.

You'll team up with our PR Manager to create captivating consumer surveys and weave data into dazzling content. And don't worry, you won't be flying solo-collaborating with SEO wizards and content gurus is all part of the fun.

**What you need**:

- At least three years of experience in the dynamic realms of public relations, journalism, or similar fields
- You have been the go-to guru for journalists and media outlets, effortlessly handling their inquiries and interactions
- Boosted your cred with a proven history of driving organic traffic and revenue through strategic link acquisition and brand mentions
- Led the charge in crafting and executing killer digital PR campaigns that get results
- Super skilled in content development, production, and copywriting-it's a must-have
- A deep understanding of current SEO link building trends and tactics
- Nailed the basics with a solid grasp of SEO principles and best practices
- Familiarity with essential SEO backlink tools and platforms like Ahrefs, Semrush, Moz, and Buzzsumo
- Tertiary qualifications in communications, public relations or journalism

**What's in it for you**:

- **Hybrid & Flexible Working** - Save time commuting, we have the option to split your time working both in our office and from home. 3 days in our CBD office - Tuesday, Wednesday & Thursday
- **Professional Development -** We encourage ongoing learning and development with free access to the full Linkedin Learning Library, our own in-house learning Academy and regularly run initiatives such as our relationship with 'Juno Adaptive Leaders Program' which enable you to continually upskill
- **Recharge Days -** For the times when you just need to take a break, we offer three extra days to use at your discretion (yes, in addition to your 20 days Annual Leave
- **Referral Bonus -** Earn yourself an extra $1500 by referring another superstar to join our team
- **Salary packaging** - we can help you to maximise your salary with options such as novated leasing.
- **Paid Parental Leave** (for both primary & secondary caregiver) and a Return to Work Bonus for when you're ready to come back.
- **Income Protection Insurance** - a monthly income replacement benefit (after a waiting period) if you are medically certified as unable to work due to an injury or illness that is not work related.
- **Wellbeing Centre -** Our online platform which provides education, support and tools to help you live a healthier and happier life - find online yoga, cardio & boxing classes, healthy recipes and meditation & mindfulness tools.
- **Employee Assistance Program -** Free access to qualified psychologists and coaches who can assist you with the demands of work and home life.
- **Rewards Platform -** A simple way of saving money for you and your family by offering you instant discounts and cashback at hundreds of retailers. Earn and redeem points while you spend
- **An

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