Digital Marketing Specialist

4 weeks ago

Coburg, Australia Centorrino Technologies Full time

Are You Ready for an Exciting New Tech Challenge? Look no further than Centorrino Technologies

At Centorrino Technologies, we're not just another tech company - we're a community that thrives on excellence. We're thrilled to announce our certifications as a Great Place to Work for 2023, Best Places to Work for 2022 and 2023, and Best Places to Work in Tech for 2023.

Our remarkable eNPS score of 74 is a testament to our unwavering commitment to cultivating an extraordinary culture.

But we're not stopping there. We're on a mission to redefine the customer experience, eliminating everyday friction for our valued clients. Join us in building a truly exceptional company, dedicated to continuous improvement.

We’re excited by the fact our team is continuing to expand. And, as we continue to grow, we’re on the hunt for a Digital Marketing Specialist.

**Requirements**:
**Here’s what you’ll be doing**
- Conducting keyword research and analysis to identify relevant keywords and topics for SEO optimisation.
- Creating, implementing and scheduling engaging and high-quality content for various social media platforms.
- Optimising website content, including landing pages, blog posts, and product pages, for search engines using best SEO practices.
- Working cross-functionally with other teams and CT Group businesses to ensure content aligns with brand messaging and objectives.
- Collaborating with other specialists such as Graphic Designers and Copywriters.
- Analysing social media and SEO performance metrics using tools like Google Analytics and SEMRush to track the effectiveness of campaigns, and providing regular reports and updates on performance, highlighting successes and areas for improvement.
- Experimenting with new content formats, channels, and strategies to test effectiveness and drive innovation in digital marketing efforts.
- Attracting new online customers and increasing revenue generated from existing customers.

**Here’s what you’ll bring**
- Intermediate experience in a digital marketing role or similar.
- Proven experience in developing and executing digital marketing campaigns.
- Strong understanding of digital marketing principles and best practices.
- Demonstrable experience increasing website CRO via SEO techniques, SEM campaigns, UX UI best practice implementation.
- An ability to maintain creativity and brand integrity while juggling multiple projects in a fast-paced environment.
- Proficient with CMS platforms such as Drupal and WordPress.
- Proficient with marketing automation platforms such as HubSpot.
- The willingness to be proactive, show initiative and take ownership in your role.

Please note that all team members must have a valid state-based Working with Children Check (WWCC), Police check, and be authorised to work in Australia.

**Benefits**

**Our company is more than just a workplace, it's a hub of inspiration and creativity where employees love to work Here's why**:

- We offer a wealth of training and development opportunities to help you enhance your skills and achieve your career goals, including a diverse range of courses, certifications, and personalised coaching.
- We care about your physical and mental wellbeing, which is why we offer wellbeing subsidies that provide discounts on gym, yoga, and Pilates memberships.
- We understand that technology is key to your success, which is why we give you the freedom to choose between a Mac or PC and offer cost-price tech discounts so you can stay up-to-date with the latest trends.
- We believe in working hard and playing hard, and foster team bonding through a variety of events that help you connect with your colleagues outside of work.
- We believe in your potential and offer a personalized career and learning plan tailored to your unique goals and aspirations, committed to supporting you in becoming the best version of yourself.
- We celebrate diversity and inclusivity, and prioritise health, wellbeing, and fun in our workplace culture.

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