Head of Medical Communications

4 weeks ago


Melbourne, Australia L'Oreal Full time

Define and implement a medical communication strategy and content towards HCPs (derms, pharmacists, other specialties) in line with brand priorities and with the consumer activation plan to encourage prescriptions and develop the credibility of the Brand as a true medical Brand, recommended by more than 50.000 dermatologists worldwide.

**ABOUT THE JOB**
- Define the complete multi-channel medical communication strategy in line with brand strategy (product plan, services, territories etc.)
- Build, drive and manage an editorial calendar for content and services (online and offline) adapted to different medical targets (derms, pharmacists, other), and multichannel campaigns. Coordinate and make sure that the contents and the cycle plans are coherent.
- Develop the Brand’s strategy to increase reach and awareness as well as develop prescription through teledermatology
- Recruit, develop and manage a team. Develop expertise and know-how within the team.
- Work closely with marketing & digital teams to be align on the direction of the consumer & HCP strategy.

**ABOUT YOU**
- Previous experience with product & portfolio management, ideally in the beauty industry or similar FMCG environment
- Ability to develop long term strategy through consumer & market insights and develop sound business construction
- You will have previous experience in dealing with media agencies and briefings
- Think big/ambitious and daring mindset
- You will be an excellent communicator and collaborator to engage and deal with various internal and external stakeholders
- You must be self-motivated & driven to be able to drive your own results and manage your time efficiently.

**ABOUT THE DIVISION**

Brands in our L'Oréal Dermatological Beauty Division meet the needs of a range of different skin types. Available in retail pharmacy and medical outlets worldwide, they're both developed and approved by health professionals like dermatologists, pediatricians and cosmetic doctors. ACD is leading the way in the dermocosmetic and cosmeceutical industry with brands like La Roche Posay and SkinCeuticals.

**ABOUT L’ORÉAL AUSTRALIA & NEW ZEALAND**

L'Oréal Australia & New Zealand is part of the L'Oréal Groupe, with 31 brands present in Australia. For over a century we have been dedicated to one sole vocation: creating beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. And because we are the global leader in beauty, we are aware that everything we do can have a meaningful impact, and everyone at the L'Oréal Groupe has a common purpose - to create the beauty that moves the world.
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