Marketing Coordinator
5 days ago
**Position Summary**:
McLanahan Corporation is looking for a well-rounded marketer who thrives on unique day-to-day experiences to support our Mineral Systems team from our offices in Australia. Every day will be different in this role, as the Marketing Coordinator works to implement a wide variety of marketing activities that help achieve the overall objectives outlined within the marketing plan. The role acts as the primary marketing liaison to the Mineral Systems team and works as part of the overall corporate marketing team to maintain a consistent brand image and provide timely, accurate and on-budget delivery of marketing efforts. This position is ideal for someone who enjoys interacting with a diverse team of people and thrives on having a wide range of tasks that allow them to come up with new and creative solutions every day.
**Key Responsibilities**:
- Assist with the development and coordination of print and digital advertising materials, including the timely submission of materials, updating of artwork, and budget planning and tracking.
- Implement yearly editorial calendar, writing and submitting editorial pieces in a timely manner.
- Coordinate external trade shows and events, including but not limited to stand organization, equipment shipping, collateral preparation, graphic design, giveaways, booth/event ordering, etc.
- Develop and coordinate social media calendar and posts in conjunction with corporate marketing team.
- Assist in the preparation of marketing collateral in conjunction with the corporate marketing team, including but not limited to brochures, presentations, case studies, testimonials, videos, giveaways, etc.
- Create regular reports on the success of marketing campaigns, including monitoring budgetary spend.
- Help plan and support internal events and communications, including social committee events, Employee Appreciation Week, giveaways, newsletter communications, and more.
- Responsible for the regular distribution of e-newsletters to customers, representatives, dealers and others to support marketing plan, event promotion and other necessary communications.
- Assist in lead generation and assignment through corporate CRM.
- Willingness to work across time zones to support marketing efforts of various offices around the world.
**Position Requirements**:
- Tertiary qualifications in marketing, communication, or similar field.
- Minimum of 3 years of professional experience, preferably in B2B marketing.
- Excellent written and verbal communications.
- Ability to work well with others and thrive in a team environment, as well as communicate professionally to all levels and types of positions.
- Enjoys collaborative work, while still self-motivated and can take initiative to complete tasks with little direction.
- Proficient in Adobe CC (Photoshop, InDesign, Premiere Pro, etc.) and/or Canva.
- Highly competent in Microsoft Office (PowerPoint, Word and Excel).
- Experience with CRM systems and marketing automation (SalesForce, HubSpot, Marketo, etc.) platforms a plus.
**Job Types**: Full-time, Permanent
Schedule:
- 8 hour shift
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