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Social Media Content Creator

3 months ago

Marrickville, Australia Gelato Messina Full time

We are seeking a Content Creator to join our Brand & Marketing team. This role is crucial in driving the growth of our YouTube, TikTok, and Instagram platforms, enhancing our brand story, and boosting revenue through engaging video and social content. This position is full-time and based at Gelato Messina HQ in Marrickville with option to work up to two days a week from home.

**Reporting to**: Head of Content & Social
- Full Australian work rights are required._

**Key Responsibilities**:

- **Conceptualisation and Production**: Develop and implement video content strategies for our YouTube channel. This involves brainstorming creative ideas, shooting video, and editing them to align with our brand's vision and audience's interests. Your performance will be evaluated based on KPIs such as views, engagement, and revenue.
- **Content Editing for Multiple Platforms**: Edit long-form videos into shorter, compelling formats suitable for platforms like YouTube Shorts, Instagram Reels, and TikTok. This requires a keen eye for detail and understanding of the unique aspects and trends of each platform to maximise viewer engagement.
- **Promotional Video Creation**: Produce and edit short-form video content for TikTok and Reels, showcasing our custom products. These videos should effectively highlight our products, aiding in sales and marketing efforts.
- **Creating Social Content**: Contribute to our general marketing strategy by creating shareable content that tells our brand stories effectively.
- **Assisting with Community Management & Copywriting**: While not initially required, experience in community management, reporting and copywriting would be preferred.
- **General Marketing**: You’ll be joining our small but dynamic marketing team, so may also be required to muck in on any ad hoc marketing jobs which keep the marketing team efficiently running.

**What do we offer?**
- Daily staff lunch at our HQ in Marrickville (mostly home-cooked Italian meals)
- An additional day of birthday leave each year
- Free on-site gym
- Generous staff discounts on all of our products and plenty of free gelato
- Provided M2 Macbook Pro to work from

**To apply**:
**Salary**: Up to $80,000.00 per year

**Benefits**:

- Employee discount
- Free drinks
- Free food
- Gym membership
- Work from home

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Marrickville, NSW 2204: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Do you have a portfolio you can provide? Either a youtube/tiktok/IG account you have worked on or a link to video content you have created. The more the better here

Work Authorisation:

- Australia (required)

Work Location: In person

Application Deadline: 17/04/2024