Advertising Specialist

1 week ago


Mayfield West, Australia Parking Spotz Full time

**Job Title: Advertising Specialist**

**Company: Parking Spotz**

**Location: Sydney**

**Salary: $70-80,000**

Are you passionate about leveraging innovative advertising strategies to drive engagement and enhance brand visibility? Parking Spotz, a dynamic and rapidly growing company in the parking management industry, is seeking a talented Advertising Specialist to join our team on a full-time basis. As an Advertising Specialist, you will play a pivotal role in developing and executing creative advertising campaigns to promote our services and attract customers to our parking facilities.

Salary will be $70,000 - 80,000

**Key Responsibilities**:

- Develop and implement comprehensive go to market plan and strategy for business across product lines and different vertical segments
- Develop business development strategy aligned with ma
- Develop and implement comprehensive advertising and marketing strategies to implement above go to market and business development strategies, to effectively promote Parking Spotz products and services and enhance brand awareness.
- Utilize a variety of advertising and marketing channels for go to market plan, including digital, social media, print, and outdoor advertising, to reach target audiences and maximize campaign reach.
- Manage marketing, business development and advertising budgets and allocate resources efficiently to ensure maximum return on investment (ROI).
- Monitor and analyse the performance of business development, marketing and advertising campaigns, using key metrics and analytics tools to assess effectiveness and optimize campaign performance.
- Stay informed about industry trends and best practices in both the parking and smart cities industry, marketing, business development advertising and incorporate new ideas and techniques into advertising strategies.
- Work closely with external advertising agencies and vendors to execute campaigns and ensure alignment with Parking Spotz brand guidelines and objectives.

**Qualifications**:

- Bachelor's degree in Marketing, Advertising, Communications, or a related field.
- 5 or more years of proven experience in advertising, marketing, or a related field, with a strong track record of developing and executing successful advertising campaigns.
- In-depth knowledge of advertising principles, techniques, and best practices across various channels, including digital, social media, print, and outdoor advertising.
- Proficiency in using advertising analytics tools and platforms to monitor and analyse campaign performance.
- Excellent communication skills, with the ability to effectively convey ideas and concepts to internal teams and external partners.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Creative thinking and a passion for developing innovative advertising strategies to drive engagement and achieve business objectives.
- Ability to work independently and as part of a team in a fast-paced, dynamic environment.

**Join Our Team**:
**How to Apply**:
Pay: $70,000.00 - $80,000.00 per year

Schedule:

- 8 hour shift

Work Authorisation:

- Australia (required)

Work Location: Hybrid remote in Mayfield West, NSW 2304

Expected Start Date: 01/06/2024


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