Digital Marketing Manager

2 weeks ago

Perth, Australia Curtin University of Technology Full time

Continuing, Full-time position
- Attractive salary packaging options including up to 17% superannuation
- Further develop and refine your leadership skills in this exciting opportunity

**Job Reference**:
**1085891**

**About us**

Curtin’s high functioning
**Marketing Operations and Engagement**
**Team **drive digital marketing innovation and student recruitment activities to keep pace with the market, improve effectiveness and meet changing customer expectations. The
**Digital Marketing team** are responsible for the creation and management of a seamless digital user experience, marketing insights and account-based marketing including future student outreach and recruitment strategies.

**Your new role**

Join our highly skilled team and take charge of a dynamic role as our next

**As the Digital Marketing Manager, you will**:

- Collaborate with University Marketing teams, key stakeholders, and external agency partners to ensure that digital projects, marketing campaigns and events are planned and executed correctly to enable streamlined user journeys and support student recruitment and brand strategic plans
- Ensure digital engagement platforms are user centric and are optimised for lead generation and data capture
- Support the development and implementation of marketing data and insights reporting, in collaboration with the Marketing Managers, Deputy Directors, and other marketing data users of the University, to enable data governance and integrity, and ensure marketing performance is effectively measured for ROI analysis
- Lead your team to ensure effective workload prioritisation and help guide team members through use of great coaching and career management skills
- Provide strategic support and advice to Curtin’s Incident Communications Team, and act as key liaison during critical incidents to issue updates via Curtin external digital channels where required

**To be successful in the role you will have**:

- Completed relevant qualifications, alongside extensive work experience in the digital marketing field
- Minimum of 2 years experience leading and managing a team within the marketing industry with a focus on digital strategies and channels
- Demonstrated planning and management skills and a record of successfully delivering business outcomes for an organisation
- Excellent interpersonal skills with the ability to work collaboratively across an organisation and develop strong relationships and networks.
- Demonstrated experience in a range of digital marketing technologies, specifically content management systems and analytics tools - including **Google Analytics, Google Tag Manager and Google Data Studio.**

**In this role, you can look forward to** truly making a difference, as your efforts seek to attract and engage our future students. At Curtin, you will have the opportunity to work within an exciting and innovative environment, you will actively notice the impact of your work as you are surrounded by bright minds solving the problems of tomorrow. If you have a strong passion for digital marketing and are looking for your next greatest challenge, we are keen to hear from you

**We are committed to providing a flourishing and progressive workplace**. This role provides opportunity to develop leadership and management capabilities, working alongside talented mentors in an environment that advocates for your success. This position would be well suited towards a strategic thinker with strong stakeholder management skills and a positive attitude towards leading a team to enhance user experience.

As this is a continuing (permanent) role,
**you will require permanent work rights in Australia to be considered.**

***
To learn more about this opportunity, please contact
**Amy Rawnsley, Strategic Marketing Projects Lead on**
**or 08 9266 5712.**

**Curtin University**

Curtin University offers a competitive remuneration and benefits package, a friendly and collaborative work environment, generous leave entitlements and superannuation, flexible working arrangements, and salary-packaging. Our vibrant Bentley campus situated on Whadjuk Nyungar Country and includes an art gallery, gym, childcare and medical centre, and a wide range of food options including a full-range grocer, parking onsite and great public transport connections.

**Join us**

Please provide a cover letter, and your CV to allow us to assess your suitability for this role.

To view a copy of the Position Description, please copy and paste the following link into your web browser.

**Applications close**: 12:30PM AWST Wednesday 30 August 2023

Applicants should note that prior to appointment, you will need to have a current National Police Records check, undergo character, integrity, and reference checks.

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