Sem Specialist

4 days ago


South Yarra, Australia Impressive Full time

**SEM Specialist**

**About us**

Impressve is Australia's 13th fastest-growing company according to LinkedIn and we want you to Love Your Work Our high performance, dynamic and strategic approaches have seen us announced by Deloitte as the 25th fastest growing tech company in Australia - now that’s Impressive

Although only 6 years in existence, we have already become a multi award winning business who pride ourselves on delivering best-in-class digital marketing solutions for our clients.

We’re a talented team of passionate, award-winning digital marketers with the right ideas to help our clients excel. But that’s not all. We ensure that our team can excel by being Impressive in every aspect of their life - that’s why we offer exceptional training, personal development and career progression.

Since our inception in 2016 we have gone from a team of 2 to more than 80+ staff, have launched our first international office in Austin, Texas and continue to expand with our 2nd office opening up in Brisbane later this year

**The Benefits of an Impressive Culture**

**We’re a Great Place to Work - and we’ve got the certification to boot.**
- We value growth. Take advantage of our training and development opportunities through our Impressive Training Academy, as well as scholarships for external training programs.
- The wellbeing of our employees is crucial. We provide access to wellbeing programs including our Employee Assistance Program, counselling services, onsite Mental Health First Aid Officer, health, and wellbeing discounts and more.
- In addition to four weeks of annual leave, we provide 12 “Impressive Days Off” per year to allow you to relax, catch up on life admin or spend time with your family.
- Our portfolio is constantly expanding, with an exciting and diverse range of clients to work with, including some of the biggest brands in their industry: ModiBodi, Kookai, Kogan, Autobarn and Roll’d, to name a few.
- We work with you to maintain a healthy work/life balance, and provide a flexible, hybrid approach with two WFH days per week.
- Fuel up with a healthy breakfast and snacks throughout the day, plus quality coffees on-site.
- Bring your furry friends into our dog-friendly office - because they’re part of our family, too
- Social events are at the core of our culture. Whether it’s a birthday, work anniversary, or just because, there are celebrations all round at Impressive
- Collaboration is key to our success, and we offer team lunches, bonding activities and company-wide initiatives so you’ll never be siloed.
- Enjoy generous employee discounts on everything from electronics to gym memberships.
- Our stunning modern working space is in the heart of South Yarra, just off the vibrant Chapel St precinct with easy access to restaurants, shops and public transport.
- We encourage our employees to #BeImpressive by giving back to the community, and we proudly offer Paid Volunteer Leave each year.
- A generous referral bonus program rewards employees who successfully refer Impressive talent.
- Salary increase in your 13 month of employment
- Plus much more

**Your Purpose**

As an SEM Specialist, you will be responsible for implementing, and optimising SEM campaigns. Your understanding of Google Ads ensures you’re able to generate great ideas to boost our clients online presence. Your knowledge also enables you to confidently troubleshoot problem accounts. Your previous experience means you can manage relationships clients.

You assist in managing clients and can clearly explain strategy and results. You are also comfortable allocating work to others and keeping a sharp eye on progress and quality to ensure clients receive a consistently high standard of support, and that the reporting and commentary they get is of premium quality.

**Responsibilities and duties**:

- Manage and create Google paid search ads across Tier 1 and Tier 2 portfolios
- Monitor and analyse campaign performance to meet key performance goals
- Monitor the search share and search position and provide necessary tracking and reporting
- Daily optimisation of accounts for continual improvement
- Effectively translate data to make key informed decisions
- Research keyword data using PPC tools and software
- Ensure SEM supports and aligns to the broader digital marketing plan, working closely with the Social Media team members and agency partner.

**Requirements**:

- 2 + experience as a Search Engine Marketing Specialist.
- Ability to analyze data and provide evidence-based recommendations.
- Critical thinker and problem-solving skills.
- Good time-management skills.
- Great interpersonal and communication skills.
- Demonstrated experience working with Google Analytics and managing pay-per-click accounts
- Proven experience in an online e-commerce environment
- Strong analytical and interpersonal skills

**Ready to apply?**

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