Salesforce Marketing Cloud Consultant
3 weeks ago
**Location : Sydney Only**
**Mode : Perm/FTE/Sub Con**
**Experience : 9+ years**
**JOB Description**:
**Overview**:
- Strong domain knowledge of the Salesforce Marketing Cloud platform
- Experience in integrating marketing with Sales/Service Cloud and other external data systems to push/pull data. Integrations may include CRMs, ERPs, eCommerce platforms, Google Analytics, SMS, etc.
- Strong understanding of relational data models, SOAP APIs, REST APIs, and integration techniques, Advanced SQL
- Excellent understanding of data dependencies and design for marketing cloud journeys and campaigns
- Technical background with a proven history of understanding complex systems
- Ability to work independently and in a collaborative team environment; innovative, adaptable, self-directed, and team player
- Strong Communicator with exceptional team handling capabilities.
- Salesforce Marketing Cloud Consultant certification mandatory.
**Experience in below Studios/technologies**:
- Journey Builder
- Automation Studio
- Web Studio/Cloud Pages
- AmpScript
- Marketing Cloud API's REST and SOAP
**Key Responsibility**:
a) Enable and Execute Marketing Automations
- Test Marketing Automations with dynamic content and multiple user paths.
- Design, optimize, and execute campaigns using strategies such as A/B Testing, throttled sending, etc.
b) Marketing Campaign Personalization
- Configure account setup and administration for users and new Business Units (BUs, roles and permissions, sender profiles, RMM, Users, build data extensions, etc).
c) Subscriber and data management:
- Work with Data Extensions, Profile management, and subscriber DE.
- Excellent knowledge of SQL fundamentals and other database technologies.
d) Update and maintain Relational Data Model
- Use of Create Microsites using ExactTarget and auto-published them.
e) Configure Exact Target Microsite Activity : Knowledgeable of web services and especially communicating with the restful endpoints
Additionally knowledge on UI & front-end web technologies like SSJS, HTML, CSS, Javascript/jquery knowledge, is a value addition.
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