Media Advisor

3 months ago

Melbourne, Australia Melbourne Water Full time

**Job Number**:
979051

**Work type**:
Permanent Full Time

**Location**:
Melbourne - Docklands

**Categories**:
Communications, Education & Marketing

**Who we are**:
In Melbourne, water is essential to our way of life.

As caretakers for Melbourne’s water cycle, we care for water, life and land throughout Melbourne: both its people and its biodiversity.

Each time you drink from the tap, flush a toilet, run through a yard sprinkler, or kayak down the Yarra—we’re there. Primed and ready, quietly delivering some of the world’s cleanest water for over five million residents and wildlife that call Melbourne home —just as we have for over 130 years.

If you value making it count, diving in with curiosity, and doing what’s right, you're in the right place.

**About the Role**:
Reporting the Manager, Media and Reputation, the role of the Media Advisor is to enable Melbourne Water’s brand and reputation by driving proactive and positive coverage of Melbourne Water’s services and work via traditional media.

This role will Work closely with the Corporate Communications team to understand Melbourne Water’s brand and reputation uplift program and key priorities to positively promote and build our Melbourne Water’s brand and reputation.
- Develop proactive PR and media plans and activity that deliver on the proactive communications strategy and seasonal plans, and build brand recognition and maximize positive sentiment of Melbourne Water services.
- Manage media for Ministerial and MP potential ops and events preparing media releases and briefing materials paying careful attention to accuracy and detail and ensure all relevant stakeholders are consulted and kept informed.
- Manage reactive media enquiries to proactively manage any media issues to protect Melbourne Water’s reputation by minimizing negative commentary.
- Responds to media enquiries providing reactive media statements, briefing documents and support materials within tight deadlines
- Oversee real time and daily media monitoring and surveillance distributing the daily media report and alerts to management, flagging emerging opportunities and issues.

There is a requirement of this role to acts as a media on-call (24/7) representative on a rotating on roster basis.

For more information, please review the Position Description

About you:

- Demonstrated Media management experience and PR skills.
- Previous experience across planning and implementing proactive media programs and outreach to support delivery of business priorities, projects and campaigns via owned and earned channels.
- Demonstrated proactive and reactive media management skills, including preparation of spokesperson briefing and support materials.
- Demonstrated experience in working closely with government and other key stakeholders to identify potential media opportunities and briefing materials.
- Ability to establish and maintain collaborative working relationships with a wide range of internal and external stakeholders.
- Previous media training and experience across responding to public incidents advantageous

**Why join us**:
At Melbourne Water, we care about water and all life that springs from it.

Our people are fuelled by passion, and with safety at the forefront, we have an unwavering sense of purpose, and are on a mission to protect every Melburnian’s way of life, one drop at a time.

We walk the talk when it comes to flexible working - but that’s not all. Our culture of purpose, safety, results, and learning permeates everything we do. We're dedicated to doing what's right, and this commitment extends to the meaningful work we do in a supportive and inclusive culture that encourages you to make the most of your talents.

**How to Apply**:
Closing date: Sunday September 1st at 11:55pm AEST

**Advertised**:
23 Aug 2024 AUS Eastern Standard Time

**Closing**:
01 Sep 2024 11:55 PM AUS Eastern Standard Time

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