Marketing Campaign Manager

4 weeks ago


Melbourne, Australia Planit Testing Full time

**Description**:
**Responsibilities**:

- Test digital campaign effectiveness and track key marketing KPIs including impressions, engagement, MQLs, SQLs and pipeline

**Mandatory Skills & Experience**:

- Experience with Pardot is preferred but not essential.
- Experience with at least one marketing automation platforms is required (HubSpot, Eloqua, Marketo etc).
- Familiarity with CRM systems (Salesforce preferred) and integrating Pardot with customer data.
- Proven track record with managing and executing a variety of digital campaigns, including online advertising, social media, ABM campaigns, webcasts, podcasts etc.
- Familiar with 3rd party webcast hosting tools such as On24, BrightTALK, MSFT Teams Webinar or other platforms
- Experience working with B2B Media Marketing agencies
- Familiarity with different social media platforms for business, such as LinkedIn.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Strong project management skills, with the ability to prioritize and manage multiple tasks and deadlines.
- Self-motivated, proactive, and detail-oriented with a passion for continuous improvement.
- Bachelor’s degree in Marketing, Communications, or a related field (preferred).

**Benefits/Culture**

We believe in fostering a culture where our people are rewarded for the work they do and looked after from their first day at Planit
- Hybrid work environment.
- Joining an organisation where innovation is at the heart of what we do
- Career development initiatives in place so you can be your best self Wellness activities, staff discounts, free LinkedIn Learning licenses, referral bonuses, car leasing options and much more


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