Digital Media Coordinator

2 months ago

Brisbane, Australia Entain Full time

**Start your game**

As our Digital Media Coordinator, you will serve as the driving force behind the Digital Media team, playing a crucial role in our hybrid model that integrates both in-house initiatives and agency collaboration. In this dynamic position, you will be responsible for the development, execution, and reporting of a wide variety of digital media campaigns aimed at promoting our core brands.

You will work closely with cross-functional teams to brainstorm and implement innovative strategies that resonate with our target audiences. Your expertise will be essential in analyzing campaign performance, optimizing efforts based on data insights, and ensuring that our digital presence effectively supports our overall marketing objectives.

In addition, you will stay up-to-date with the latest trends and best practices in digital media, allowing you to bring fresh ideas to the table. Your role will not only involve executing campaigns but also actively contributing to the strategic planning process, making you an integral part of our mission to enhance brand visibility and engagement in the digital landscape.

**Where and how you can work.**
The position is based in Brisbane, Australia, and we have offices in Darwin, Sydney, Brisbane, Auckland, and Wellington. At Entain AUS & NZ, we value a flexible work environment and support a hybrid working model, with employees spending two days a week at the office (Tuesdays & Thursdays), ensuring work-life balance and individual preferences. _This role is due to start in January._

**Your day-to-day...**
- Work closely within the Digital Media team to diligently setup and execute key media campaigns across the year.
- Liaise with various publishers on a regular basis to ensure campaign requirements are met and delivered accordingly.
- Collaborate with Brand & Digital leads to execute material instructions ensuring full compliance at all times with Responsible Gambling messaging and other state related requirement.
- Analyse and report on various Digital Marketing campaigns across several metrics and KPI’s.
- Collaborate with our Brand and Design team to create key marketing materials that best fit channel implementation

**What you’ll bring...**
- Prior experience within a Marketing setting (Digital and/or Agency) is essential.
- Experience using Google’s Marketing Platform - CM360 & DV360 specifically, knowledgeable in campaign setup, creative trafficking and reporting (required).
- Intermediate/Advanced Microsoft Excel skills.
- Strong analytical and reporting skills.
- An interest in sports and/or wagering is desired, but not necessary.

**Entain Lifestyle...**
- Embrace your need for a work-life balance through our 9-day fortnight.
- Celebrate the joy of starting a family with 12 weeks of paid parental leave.
- Indulge in a range of wellness benefits through our wellness calendar, including, heavily subsidized gym memberships and other paid-for services.
- Enjoy the convenience of a free onsite barista and a fully stocked fridge and pantry, ensuring breakfast and lunch are taken care of.
- A wealth of learning and development opportunities, empowering you to broaden your expertise and professional growth.
- Company-wide events designed to honour and celebrate the outstanding achievements of our exceptional team.
- We LOVE Entertainment, and Racing and Sports are at the heart of everything we do. So, it only makes sense that we provide access to staff giveaways to sporting and racing events.

**Who are we?**

At Entain Australia & New Zealand, we're on a mission to revolutionise the world of sports and gaming venue entertainment. We're the home of Australia and New Zealand's best gaming and tech talent, with a passion for pushing boundaries and creating unforgettable experiences.

We have a host of leading brands under the Entain umbrella - our customers can experience the best of sports betting and entertainment with Ladbrokes Australia and neds, where together they provide thrilling avenues for sports enthusiasts and racing aficionados alike. Through Entain Venues, our venue partners offer non-stop entertainment through our line-up of brands from the Australian Poker League and SportsPick to the challenges of InnQUIZitive and many more.

We're also proud to support racing and sport in New Zealand through our 25-year strategic partnership with TAB NZ. The TAB brand in New Zealand connects enthusiasts to the heart of the action, whether it's horse racing, greyhounds, or a variety of thrilling sports.
- As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion, or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide support for you to express your

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