Marketing Liaison Officer

2 weeks ago


Nowra, Australia Shoalhaven City Council Full time

Salary: $71,574 to $80,451 p.a. plus 11% Super
- Exciting marketing role on the beautiful NSW South Coast
- Join a dynamic and creative team within City Futures

**About the role**
This is a **permanent**, **full-time**, Monday to Friday 9.00 am to 5.00 pm position working **35 hours** per week. This position is located at the **Nowra Administration Building**.

The Marketing Liaison Officer reports to the Tourism, Economic Development and Advocacy Marketing Specialist and works alongside an equivalent full time Marketing Liaison Officer, Graphic Designer and with a casual on staff Photographer and Videographer. This role sits within the exciting City Futures Directorate within the Tourism and economic Development team. Together, this team works to develop campaigns to promote and manage tourism in the Shoalhaven area, drive growth and investment in local business, and create advocacy materials for key Council projects to a wide range of funding stakeholders.

You will support the team by managing digital and social channels as well as assisting with publicity, communications, and campaign delivery. The greater team you will collaborate with consists of Visitor Services, Events, Investment and Economic Development.

**Duties**
Reporting directly to the Tourism, Economic Development and Advocacy Marketing Specialist, the focus of this position is to:

- Implement, monitor and manage Council’s Tourism and Economic Development online and social media branding and marketing strategies via a variety of social media platforms
- Manage and administer websites held under Tourism and Economic Development
- Work collaboratively with the marketing team on campaigns to promote the region.
- Write inspiring copy and work with content and assets to engage and convert audiences into visitors.
- Provide assistance with publicity, brochure development and visitor services alongside your primary task of digital marketing.
- Be a gun at all things digital, be able to juggle multiple campaigns and priorities within a loud, dynamic, and creative team whilst maintaining attention to detail.

**Skills & Experience**
In order to be successful in the position, you will be/ possess:

- Relevant tertiary qualifications in tourism/hospitality, economic development, communications, marketing
- Minimum 3 years’ experience in a similar role identifying target audiences and devising digital marketing campaigns that engage, inform, and motivate.
- Demonstrated knowledge of, and experience in, digital marketing, social media platforms, community networks and website management.
- Demonstrated knowledge of traditional marketing, publicity, and campaign management
- Demonstrated knowledge of a corporate environment with strong administration experience
- Effective time management and organisational skills with attention to detail a must.
- Ability to demonstrate strong communication skills to engage with a variety of stakeholders.
- A customer focused individual, who embraces change, and shows great initiative.
- Class C Driver’s License

**About Shoalhaven City Council**
Shoalhaven City Council is a dynamic organisation serving a large and diverse community; limitless opportunity exists for an exciting and rewarding career. The Shoalhaven is located just 2 hours from Sydney and 2.5 hours from Canberra. The Shoalhaven is home to 104,000 people and comprises of 49 unique towns and villages. It is a place of great natural beauty and offers an enviable lifestyle and positive work-life balance.

**Benefits**
We are committed to creating a positive culture and strong team environment, and offer a range of benefits:

- Generous Leave Entitlements
- Long Service Leave After 5 Years
- 9 Day Fortnight for Outdoor Staff
- Flexitime for Indoor Staff
- Remote Working Arrangements
- Fitness Passport
- Novated Lease Arrangements
- Discounted Private Health Insurance
- Training and Development Programs

**How to Apply**

In addition, you will be required to demonstrate how you satisfy the requirements of the position by answering the below questions relevant to the essential criteria as outlined in the job advertisement.
- At Shoalhaven City Council our corporate core values are: Collaboration, Adaptability, Integrity and Respect. Please choose one value and advise how you have enacted this value in a professional setting.
- Briefly describe a successful digital campaign you have devised for a brand and how you executed it from conception to reporting.
- If you were to sell the Shoalhaven in 140 characters what would you say?
- Provide us up to three examples of social media handles that you have managed or worked on and explain your role in executing the social media strategy.

**Contact**:Kristy Mayhew - Tourism & Economic Development Manager - 02 4429 3644

**Applications Close**:Wednesday, 21 February 2024 (at Midnight)



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