Content Coordinator

7 months ago


Melbourne, Australia Betfair Full time

Betfair is a disruptor bringing innovation and competition to the Australian sports betting industry while operating responsibly and following regulations to protect the community. We ourselves are an inclusive community that embraces diversity of thought by treating each other with respect. Our supportive environment is encouraging our employees to be bold, be themselves and to shine. We know it is the power of diversity and inclusion that enables Betfair's competitive edge in building innovative technology. Join us and let’s shape the future together

Sport, racing, content creationsound interesting? We are on the hunt for a highly creative **Content Coordinator** to join our Marketing team as a **casual.**

With the support of the Content Marketing Manager, this role will assist Betfair’s Content team in bringing to life our new content strategy, with a particular focus on social media content producing/strategy, writing and video production.

**Requirements**:
**What are we looking for**:

- Someone who can bring new thinking and improvements to Betfair’s Social Media channels.
- A creative individual who can produce content for Betfair’s TikTok, Instagram, X, and Facebook platforms.
- An innovative thinker who aims to improve customer engagement with our content, building the Betfair community.
- A person skilled in creating and curating content that drives conversion.
- A collaborative team player who works well with the wider marketing team and business.
- An advocate for ensuring Betfair is a key player in the broader wagering, sporting, and racing conversation.
- Someone who embraces and amplifies Betfair’s unique selling points.
- A dedicated person contributing to making Betfair the ‘Best place to work.

**Benefits**

**How we will be On Your Side**:

- Incredibly flexible working arrangements.
- A genuine focus on personal and professional development - including a combination of incredible internal Leadership Development Programs, peer to peer learning and self-chosen learning opportunities.
- Up to $2000 per year for you to choose how you spend through our much loved BestYou program.
- An ongoing commitment to Diversity and Inclusion.
- Supportive wellbeing initiatives including access to our Employee Assistance Program.
- A dedicated internal events team focused on bringing a mix of educational, social, celebratory, and philanthropic activities,

**With great progression and career development opportunities, a normal day in the role of a Content Coordinator includes**:

- Assist managing the content master planner.
- Curate and create industry leading content for promotion across all of our owned channels.
- Publishing content on Betfair’s social platforms.
- Influence the content, video and social media strategy.
- Produce editorial content for the Betfair Hub and supporting public relations initiatives.
- Execute best practice Search Engine Optimization with industry leading tools.
- Create thorough creative briefs for the Internal Agency team.
- Review, edit and upload content to the Betfair Hub to meet set timelines.
- Promote, manage and protect the Betfair brand, ensuring consistency across all communication channels, ensuring all content is in line with Betfair brand guidelines.
- Responsible for landing page curation on all the Hub pages.
- Create and upload social media graphics and video content to owned channels.
- Sub-edit content submitted by Betfair’s content contributors.

**What you will bring**:

- Some proven experience within a similar position
- Proficient in Microsoft Word suite, Adobe CS and Premiere Pro
- Previous hands-on experience with WordPress or similar CMS
- Social media expertise across multiple channels
- Proficient in X, Instagram, Facebook, TikTok and YouTube
- Proficient at copywriting and writing social media captions
- A genuine connector, internally with colleagues
- A good relationship leader with strong verbal communication skills
- Excellent attention to detail
- Willingness to learn and develop
- Availability to work a rotating roster, including weekends
- A passion for sport and content

**Interested?**

At Betfair we are committed to building a workplace where everyone can fulfil their full potential. We pride ourselves on fostering an environment where all employees feel welcome and included.

We encourage people of all walks of life, abilities, and backgrounds to apply.


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