Field Marketing Specialist

6 months ago

Sydney, Australia Orbus Software Full time

Orbus Software is a global SaaS company, providing its customers with the leading enterprise transformation platform in the market. The company is headquartered in London, with regional offices in Sydney, Singapore and New York. Three years ago, Orbus gained private equity backing and since then has experienced rapid growth in a competitive market. For the past five years it has been recognised as a leader in the Gartner Magic quadrant and is now the leading independent company in its market as ranked by both Gartner and Forrester

Join our dynamic growth marketing team at Orbus Software and play a crucial role in our field marketing initiatives. Be a part of a team that values innovation, collaboration, and customer-centric approaches. As a Field Marketing Specialist, you will be instrumental in localising and executing marketing strategies to support sales objectives and increase brand awareness as well as improving pipeline velocity and value creation. This role is pivotal in adapting global marketing strategies to fit local market needs, engaging directly with our customers and partners to drive business growth. Having a Global first approach. Taking the global strategy and localising to the needs of the sales team and region.

The role reports to the Managing Director, Asia-Pacific, and dotted line reporting to the Head of Partnership, APAC (both roles based in Sydney). This will be the first hire into Singapore for Orbus, and the Asia region is expected to undergo significant growth in the next three years.

**Key Responsibilities**:
***:

- Develop and implement localised marketing plans aligned with commercial targets for ARR, NRR and Customer Retention Rate
- Working closely with stakeholders to develop, execute, and optimise comprehensive marketing strategies that create demand.
- Organise and manage prospect and customer events and trade shows to enhance brand visibility and support lead generation across new business and customer base.
- Managing campaigns throughout the lead lifecycle — from awareness and lead generation to nurturing and sales acceleration.
- Analyse market trends and customer feedback to inform marketing strategies.
- Managing partner marketing in the region
- Managing localised internal communication and fostering company culture at all levels.

**Requirements**:

- Degree in Marketing, Business, or a related field.
- Track record (2-3 years) in field marketing or a similar role within the SaaS or B2B industry.
- Strong understanding of the ANZ market with experience in B2B marketing.
- Demonstrated success in planning and executing successful marketing campaigns and events.
- Excellent communication and interpersonal skills with the ability to collaborate effectively across teams and cultures.
- Analytical mindset with proficiency in marketing analytics tools to measure and optimise campaign performance.
- Self-starter with a proactive attitude and the ability to thrive in a fast-paced, dynamic environment.
- Good interpersonal and relationship-building skills in order to work with both internal teams and customers.

**What’s** **in it for you****:

- A massive opportunity for you to develop your skills and knowledge in a supportive environment that thrives on growth and change.
- Competitive salary and benefits (in line with experience)
- Individual performance bonus
- Hybrid working model, 3 days in our Sydney Offices and at home Curious, open culture, with teams collaborating across geographies

***Living our Values at Orbus****:
**Trust**: We build trust across our people, customers and partners through honesty, transparency and communication.

**Empowerment**: We empower our customers and our people with growth, development and experience

**Clarity**: We provide clarity and sense of purpose, focused on helping everyone achieve success and forging a clear vision of the future

**Harmony**: We work as one team, collaborating closely so we can sustainably change and grow

**_Find your place at Orbus_**_ _**_- We're a diverse and inclusive workplace that promotes a sense of belonging allowing _all of our people to bring their whole selves to work every day.

**_Recruitment Companies_**_ - Thank you for your interest in our roles - we do not accept unsolicited CVs from recruiters or employment agencies. We will not consider or agree to payment of any referral compensation or recruiter fee relating to any unsolicited CVs._
- Offers of _employment will be dependent on satisfactory references and a DBS check_

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