Marketing Advisor

3 months ago

Melbourne, Australia Department of Transport and Planning Full time

Location: Melbourne | CBD

Job type: Full Time - Fixed Term

Organisation: Department of Transport and Planning

**Salary**: $95,102 - $107,905

Occupation: Communications, Marketing and Media

Reference: 5238

**About the Role**

**Full time - fixed term until 18/12/2026**

Love a fast paced role? Great at working with others?

This Marketing Advisor role has a specific focus on developing and delivering campaigns and communications to guide and support customers through the many changes that impact the roads and public transport network.

This includes providing crucial information for communities to plan their journeys through planned disruptions, maintenance works, special events, timetable changes and navigating new assets and infrastructure on the network. Working collaboratively with internal and external stakeholders, this position ensures coordinated and consistent communications across DTP and partner channels to ensure accurate, reliable and timely information is available across all customer touchpoints.

**To access this the position description please click here.**

**Position Outcomes / Accountabilities**
- Effective Campaign Plans** -** The Marketing Advisor has ensured that campaign plans and materials are high quality, customised to channel and have delivered according to set objectives;
- Campaign Integration** -**has ensured that campaigns have been integrated into the channel experience and are consistent and coordinated.
- Timely Delivery** -**has ensured that campaign materials have been delivered on time as per the marketing and content calendars.
- Budget Management** -**has ensured that campaign spending has been appropriately tracked,managed, and delivered on budget.
- Informed Stakeholders** -** Internal and external stakeholders have been made aware of and understand the campaigns that are delivered.
- Promote and support safe, inclusive and flexible team operations.
- In line with Section 31A of the Public Administration Act 2004 (Vic) other duties may be assigned consistent with employment classification, skills, and capabilities

**Key Selection Criteria**

As a Marketing Advisor, you will ensure that day-to-day activities align with the team and organizational strategies. You will identify and develop objectives, guiding your team through the strategic planning process to link strategies with actionable outcomes. Your role will involve collaborating with stakeholders and users to co-create marketing solutions. You will work closely with experts to understand user needs, gather insights, and validate strategies through prototyping and testing. Timely decision-making will be crucial to maintain project momentum. You will be responsible for defining and managing tasks to achieve agreed outcomes, monitoring progress, and implementing corrective actions when necessary. Effective communication is essential; you will use appropriate media to present information clearly and develop understanding among diverse audiences.

**Qualifications and Experience**

**Mandatory**
- Demonstrated previous experience in customer led marketing, communications or community engagement role. Previous experience in government, transport or related industry is desirable, but not essential.

**Desirable**
- Relevant tertiary qualification in marketing or a communications related discipline

**What we offer**
- Meaningful work making Victorian communities more accessible and liveable
- Professional growth and development opportunities across the department and the wider Victorian Public Services
- A hybrid working model focused on collaboration and teamwork
- Optimal work-life balance initiatives including flexible working arrangements
- Opportunity to work across multiple urban and suburban hubs
- We prioritise the development of a safe and inclusive culture

**Culture Value**

We are an equal opportunity employer, embracing a diverse range of applicants such as veterans, and people who identify as Aboriginal and/or Torres Strait Islander, LGBTQIA community members, individuals with disabilities and/or health conditions, as well as those from varied faith and cultural backgrounds. At our department, we prioritize the development of a safe, inclusive, and high-performance culture through shared actions and behaviours that align with our strategy and direction. This empowers our employees to effectively contribute to our goals.

**How to Apply**

Click the ‘**Apply**’ button and you'll be redirected to a new platform and create an account.

If have any issues, **click here** for Quick Reference Guide on how to apply.

Applications close **11.59pm on** **Wednesday 18**th of September 2024.

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