Marketing Lead

2 months ago

Caulfield, Australia INEOS Automotive Full time

**INEOS Automotive - Built For More**

At INEOS Automotive, we’re redefining the 4x4 landscape. From vision to reality, we've created a premium vehicle that challenges convention and enables adventure—the INEOS Grenadier. We've partnered with global industry leaders, set up a world-class production facility, and delivered Grenadiers to customers in over 40 countries. Now, we're taking on the next challenge with the launch of our dual-cab ute, the Quartermaster. As we continue to grow, we’re looking for a Marketing Specialist who shares our passion for adventure and is eager to help shape the future of 4x4 in Australia and New Zealand.

**Our People and Culture**

At INEOS, we believe in grit, rigour, and humour. Whether it's in manufacturing, engineering, or elite sport, we tackle every challenge head-on. Our Automotive team is an international group of over 1,500 people from 44 nationalities, spread across 10 locations. We’re united by a common goal: to challenge the ordinary and create something extraordinary. In Australia and New Zealand (ANZ), we’re a small, hands-on, and dynamic group of enthusiastic professionals, working closely together from our creative space in Caulfield to make a big impact in the local 4x4 market. If you share our spirit of perseverance and innovation, we want to hear from you.

**Role Overview**

As a Marketing Specialist, you will play a crucial role in executing the Australia and New Zealand marketing strategy in alignment with our global vision. You'll collaborate with internal and external stakeholders to create innovative campaigns, events, and communications that elevate the INEOS Grenadier brand. You’ll also work closely with international teams to deliver impactful marketing initiatives that resonate with our local audience.

**Key Responsibilities**
- Support the planning and delivery of regional marketing initiatives, ensuring they are executed on time, within budget, and to a high standard
- Plan, organise, and execute major events, product launches, and promotional activities to engage customers, partners, and stakeholders
- Develop retail and brand campaigns for the local ANZ markets
- Develop creative content, experiences, and partnership ideas that break away from traditional automotive marketing to make the Grenadier stand out
- Create detailed agency briefs for marketing activities and event activations, ensuring alignment with the INEOS Grenadier brand identity and objectives
- Collaborate with inter-departmental teams, including sales, product, and aftersales, to ensure consistent messaging and brand positioning across all channels
- Research and recommend partnerships and events that enhance brand visibility, drive conversions, and increase customer advocacy
- Monitor and analyse marketing performance metrics, including PR coverage, event attendance, and sponsorship impact, to measure effectiveness and optimise strategies
- Engage with customers and retail partners to gather feedback and develop marketing activities that meet their needs and preferences
- Provide insights and recommendations on budget allocations and supplier negotiations to optimise campaign effectiveness

**What We’re Looking For**
- Proven marketing experience, either client-side or agency-side
- Strong event planning and execution skills, with a meticulous attention to detail
- Experience in the automotive industry, particularly 4x4s, is a plus
- Commercially minded, with a track record of meeting objectives and managing budgets effectively
- A keen understanding of how customer feedback and community engagement influence brand perception and loyalty
- Proficiency in Microsoft Office Suite and marketing analytics tools
- A self-starter with a passion for building a brand from the ground up, eager to be part of a small, dynamic, hands-on team
- Adaptable and thrives in a fast-paced, ever-changing environment
- Full Australian Driver’s Licence

If you too are ‘Built For More’, join us on this unique journey and let’s build something extraordinary together.

  • Marketing Lead

    2 months ago

    Caulfield, Australia INEOS Automotive Full time

    INEOS Automotive - Built For MoreAt INEOS Automotive, we’re redefining the 4x4 landscape. From vision to reality, we've created a premium vehicle that challenges convention and enables adventure—the INEOS Grenadier. We've partnered with global industry leaders, set up a world-class production facility, and delivered Grenadiers to customers in over 40...

  • Marketing and Brand Development Lead

    24 hours ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    INEOS Automotive is seeking a skilled Marketing and Brand Development Lead to join our dynamic team in Australia and New Zealand. As a key member of our team, you will play a crucial role in executing our marketing strategy and elevating the INEOS Grenadier brand.About UsWe are a global company with a passion for innovation and a commitment to excellence....

  • Marketing Lead

    4 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    Marketing Lead Job DescriptionAt INEOS Automotive, we're seeking a talented Marketing Lead to join our dynamic team in Australia and New Zealand. As a key member of our marketing team, you'll play a crucial role in executing our regional marketing strategy and elevating the INEOS Grenadier brand.Key Responsibilities:Support the planning and delivery of...

  • Marketing Leader

    4 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    About UsINEOS Automotive is a pioneering company that's redefining the 4x4 landscape. We're on a mission to create a premium vehicle that challenges convention and enables adventure – the INEOS Grenadier. With a strong partnership network and a state-of-the-art production facility, we've delivered Grenadiers to customers in over 40 countries. Now, we're...

  • Marketing Strategist

    3 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    Key ResponsibilitiesDevelop and implement regional marketing initiatives, ensuring alignment with global objectivesPlan and execute major events, product launches, and promotional activities to engage customers and stakeholdersDevelop retail and brand campaigns for the Australian and New Zealand marketsCreate innovative content, experiences, and partnership...

  • Ambitious Marketing Strategist

    2 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    Marketing Lead RoleWe are seeking a highly skilled and experienced Marketing Lead to join our team at INEOS Automotive. The ideal candidate will have a proven track record of successfully executing marketing strategies, managing budgets, and leading cross-functional teams.The successful candidate will be responsible for developing and implementing regional...

  • Marketing Operations Coordinator

    23 hours ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    About INEOS AutomotiveWe're redefining the 4x4 landscape at INEOS Automotive, challenging convention and enabling adventure. Our premium vehicle, the INEOS Grenadier, has taken the market by storm, delivering exceptional performance and reliability.As a Marketing Lead, you'll be part of a dynamic team that's passionate about pushing boundaries and creating...

  • Senior Marketing Specialist

    3 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    Marketing Lead Role OverviewAs a key member of the INEOS Automotive team, you will play a crucial role in executing the Australia and New Zealand marketing strategy in alignment with our global vision. You will collaborate with internal and external stakeholders to create innovative campaigns, events, and communications that elevate the INEOS Grenadier...

  • Marketing Manager

    4 weeks ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    Key Responsibilities:We are seeking a highly skilled Marketing Manager to lead the development and execution of our creative campaigns. The ideal candidate will have a proven track record of success in driving brand awareness and customer engagement.Key Qualifications:Proven experience in marketing and brand developmentStrong understanding of marketing...

  • Digital Marketing Content Specialist

    2 weeks ago

    Caulfield, Victoria, Australia Charterhouse Full time

    Charterhouse seeks a skilled Digital Marketing Officer to join their marketing team in Caulfield.Salary: $80,000 - $110,000 per annum (dependent on experience)About CharterhouseWe are a leading organisation dedicated to delivering high-quality services and solutions. Our mission is to provide exceptional value to our clients and stakeholders through...

  • Experienced Marketing Strategist for 4x4 Automotive Pioneer

    3 days ago

    Caulfield, Victoria, Australia INEOS Automotive Full time

    We are INEOS Automotive, a leading manufacturer of premium 4x4 vehicles, and we're looking for an experienced Marketing Lead to join our dynamic team in Australia and New Zealand.The ideal candidate will have a proven track record in marketing, with experience in the automotive industry being a plus. They will be responsible for executing regional marketing...

  • Senior Business Development Manager for Events

    1 week ago

    Caulfield, Victoria, Australia Melbourne Racing Club Full time

    The Melbourne Racing Club is a prominent player in the Australian sports and events industry.As a leading sports, events, and property development company, we offer a unique blend of premium venues and exciting opportunities for growth. Our team is passionate about delivering exceptional experiences and driving commercial success through innovative...

  • Member Experience Team Leader

    2 months ago

    Caulfield, Australia Glen Eira City Council Full time

    Glen Eira Leisure - Full-time - Closing on: Oct 6 2024 - Add to favourites Favourite View favourites - **Fun and Innovative workplace culture**: - **Full time, permanent role**: - **$ 70,952.96 per annum + super** **About the Role** - Key responsibilities of this position include (but not limited to): _ - Build key member strategies based on reporting...

  • Cleaning Supervisor

    2 months ago

    Caulfield, Australia GJK Facility Services Full time

    **Introduction**: BETTER EXPERIENCES, BETTER OUTCOMES It's an exciting time to be joining GJK Facility Services - we have grown significantly over recent years and are transforming for future growth and opportunities to help our customers and people. We are a leading provider of facility services, committed to provider better experiences and better outcomes...

  • Pet Supplies Store Director

    1 week ago

    Caulfield, Victoria, Australia Frontline Retail Melbourne Full time

    We are seeking an experienced Store Director to lead our team and oversee the launch of this new store in Caulfield. As a key member of our management team, you will play a crucial role in delivering excellent customer service and driving sales growth.About the Role:Operational Excellence: Manage daily store operations, including staff supervision, inventory...

  • Sales Operations Coordinator

    2 months ago

    Caulfield, Australia INEOS Automotive Full time

    INEOS Automotive - Built For MoreAt INEOS Automotive, we’re redefining the 4x4 landscape. From vision to reality, we've created a premium vehicle that challenges convention and enables adventure—the INEOS Grenadier. We've partnered with global industry leaders, set up a world-class production facility, and delivered Grenadiers to customers in over 40...

  • Entertainment Sales/ Customer Service Consultant

    2 months ago

    Caulfield, Australia Applause Entertainment Australia Full time

    Applause Entertainment is one of Australia’s leading and most versatile entertainment and event consultancies, providing entertainment concepts and products for Corporate Functions, Festivals, and Private Functions, as well as Promotional and Marketing activations across Australia. We are looking for someone with the right attitude and attributes, to fit...

  • Office Administrator

    2 months ago

    Caulfield, Australia INEOS Automotive Full time

    **INEOS Automotive - Built For More** At INEOS Automotive, we’re redefining the 4x4 landscape. From vision to reality, we've created a premium vehicle that challenges convention and enables adventure—the INEOS Grenadier. We've partnered with global industry leaders, set up a world-class production facility, and delivered Grenadiers to customers in over...

  • Industrial Maintenance Electrician

    24 hours ago

    Caulfield, Victoria, Australia Fetch Full time

    About FetchFetch Recruitment is a well-established labour hire market player in Melbourne, boasting over 12 years of experience.We are currently seeking 3 skilled Maintenance A-Grades to work in an Industrial setting. Our clients offer a range of services, from automation to electrical services and data & networking.The JobWe have exciting key accounts in...

  • Cleaning Site Supervisor

    5 months ago

    Caulfield, Australia GJK Facility Services Full time

    **Introduction**: BETTER EXPERIENCES, BETTER OUTCOMES It's an exciting time to be joining GJK Facility Services - we have grown significantly over recent years and are transforming for future growth and opportunities to help our customers and people. We are a leading provider of facility services, committed to providing better experiences and better...