Manager Marketing Services

3 months ago

St Leonards, Australia Mastercard Full time

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a

culture of inclusion

for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation and delivers better business results.

Title and Summary

Manager Marketing Services

Senior Digital Marketing Project Manager

Advisors & Consulting Services

Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants.

The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.

Envision this role as the pivot in a thrilling marketing services transformation. It's about fully embracing and fueling change while seamlessly balancing traditional marketing endeavors. This profile thrives in a dynamic environment, contributing ideas, and actively steering this transformational journey.

Roles and Responsibilities

Client Impact
- Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact
- Take charge of client projects, collaborating to conceptualize and execute impactful campaigns
- Lead the creation and end-to-end execution of Marketing Services projects focusing on financial performance and impact
- Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives
- Ensure operational project execution within agreed milestones and budget
- Manage creative development and media planning, meeting high-quality standards aligned with client needs
- Assess, recommend and improve the performance of client’s marketing activities by using data insights and data visualization tools

Team Collaboration & Culture
- Collaborate with internal and external marketing partners to support business growth

**Qualifications**:

- Hands-on Experience: extended experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation
- Client Management: Proven track record in managing client accounts and leading digital marketing solutions
- Project Execution: Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
- Collaboration: Thrive in a matrix organization structure, manage internal and external stakeholders effectively
- Communication: Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects
- Innovation: Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives
- Education: Relevant marketing degree or equivalent experience needed
- Ability to communicate effectively in English and the local office language (if applicable)

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by

making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships

and passion, our innovations and solutions help individuals, financial institutions, governments, and

businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and

everything we do inside and outside of our company. We cultivate a culture of inclusion for all

employees that respects their individual strengths, views, and experiences. We believe that our

differences enable us to be a better team - one that makes better decisions, drives innovation, and

delivers better business results.

Corporate Security Responsibility

All activities involving acc

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