Marketing Manager

2 months ago

St Leonards, Australia Mastercard Full time

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a

culture of inclusion

for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation and delivers better business results.

Title and Summary

Marketing Manager

Overview

Join our dynamic Australasia Marketing Team at Mastercard as a Marketing Manager, where you will play a pivotal role in shaping our customer and cardholders marketing strategies and priceless platform and program. In this role, you'll collaborate closely with global, regional, and local internal teams to craft innovative marketing solutions that leverage Mastercard’s powerful priceless and partnership assets and platform and delivering end to end marketing campaigns. If you are passionate about creating exceptional exclusive customer and cardholder experiences, delivering partnerships and campaign management, plus have a strategic mindset, and thrive in a fast-paced environment, we want to hear from you.

Key Responsibilities

As a Marketing Manager, you will:

- Lead Partner Programs: Drive the execution of partner marketing initiatives that align with our global and local brand strategy. This includes management and implementation of Mastercard’s priceless platform and partnerships.
- Marketing Campaign Management and Evaluate Campaign Success: Leading and managing end to end priceless campaigns and initiatives. Measure and analyse the performance of marketing campaigns, ensuring they meet desired objectives and providing insights for continuous improvement.
- Develop Thought Leadership: Create and communicate thought leadership content, positioning Mastercard and priceless as a market leader.
- Support Business Initiatives: Collaborate with business development and account management teams to plan and execute lead generation campaigns, driving customer interest in Mastercard’s products and solutions.
- Craft Compelling Presentations: Guide the development of persuasive presentations and materials to respond to customer RFPs.
- Coordinate Marketing Efforts: Work closely with local partners (issuers and merchants) consumer marketing teams and global IMC teams to ensure seamless delivery of priceless marketing programs to consumers, including managing brand approvals.
- Manage Budgets: Oversee the budget for your projects, ensuring all campaigns and activities are delivered within allocated resources.

About You
- Strategic & Analytical: You’re a strategic thinker with a strong understanding of developing value-add opportunities with partnerships, loyalty programs, end to end campaign management, briefing agencies, and key stakeholders and how to maximize assets across our business.
- Innovative Thinker: You are an innovator - think outside the box and the ability to make this happen.
- Team Player: You are a collaborator and have the ability to bring people along the project journey successfully to achieve the projects’ purpose and vision.
- Negotiation Expert: You possess excellent negotiation skills, with the ability to manage relationships with internal and external key stakeholders effectively.
- Influential Communicator: You can influence marketing strategies by developing differentiated messaging through collaboration with internal and external stakeholders.
- Relationship Builder: Your interpersonal skills allow you to manage both external and internal stakeholder relationships with ease.
- Presentation Pro: You have advanced presentation skills, particularly in PowerPoint, and can deliver your ideas with clarity and impact.

Ready to Make an Impact?

Join us in shaping the future of consumer marketing and delivering exceptional experiences for our customers.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard’s security policies and practices;- Ensure the confidentiality and integrity of the information being accessed;- Report any suspected information security violation or breach, and- Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

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