Social Media Marketing Manager

4 weeks ago


Richmond, Australia REA Group Full time

REA Group

is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising in property.

With bold and ambitious goals, we are changing the way the world experiences property. No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home.

Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact. As such, we’re proud to be named in Australia’s “Top 5” Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.

Where the team fits in

What The Role Is All About

Working closely with the Content & Growth and Audience & Marketing teams, the Social Media Marketing Manager will deliver engaging always-on and campaign based social activity, including briefing and developing bespoke social content, reporting on key performance metrics and recommending optimisations, and staying updated on industry trends.

The responsibilities of the role include:
- Monitor and analyse social media metrics and trends to track performance, generate insights, and provide actionable recommendations for continuous improvement.- Support the Social Media Assistant to review and moderate all comments, messages, and inquiries in a timely manner.- Collaborate with cross-functional teams, including marketing, content, design, and customer operations, to ensure cohesive messaging and execution.- Deliver monthly reporting of social media activity to key stakeholders.- Management of two team members.

Who We’re Looking For- 7+ years’ marketing experience, specialising in social media across various channels.- Experience working with in-house and external agencies to deliver on innovative social content.- Demonstrated ability to use data and insights to inform channel and creative strategy.- Strong resource (internal staff/external partners/agencies) management experience.- Excellent oral and written communication skills.- Strong project management skills and ability to manage multiple campaigns simultaneously.- Bachelor’s degree or equivalent in Marketing, Advertising or similar.- Highly proficient across all prominent Social Media platforms.- Experience with marketing technology preferrable, such as Adobe and GA.

The REA Experience

The physical, mental, emotional and financial health of our people is something we’ll never stop caring about. This is a place to learn and grow. We’re committed to your development - both professionally and personally. Your experience with us is something we take seriously.

We offer:

- A hybrid and flexible approach to working
- Flexible parental leave offering for primary and secondary carers
- Programs to support mental, emotional, financial and physical health & wellbeing
- Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charity.
- Hack Days so you can bring your big ideas to life
- Performance recognition programs because hard work should never go unnoticed

Our commitment to Diversity, Equity, and Inclusion

We are committed to providing a working environment that embraces and values diversity, equity and inclusion. We believe teams with diverse ideas and experiences are more creative, more effective and fuel disruptive thinking - be it cultural and ethnic backgrounds, gender identity, disability, age, sexual orientation, or any other identity or lived experience. We know diverse teams are critical to maintaining our success and driving new business opportunities. If you've got the skills, dedication and enthusiasm to learn but don't necessarily meet every single point on the job description, please still get in touch.

Join our Talent Neighbourhood

Keen to be part of REA but didn't find a perfect match with this opportunity? Perhaps the timing isn't right? You should join our Talent Neighbourhood

By joining, you will receive information about our working culture and life at REA, industry updates from various areas of our business, invites to our events or materials to help you succeed in interviews at REA. In addition, our recruiters will reach out to you if there’s a role that matches your interests, skills and aspirations.

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