Marketing Executive

2 weeks ago

North Sydney, Australia The Australian Financial Review Full time

Company Description

The Australian Financial Review has played a central role in informing and charting the business life of the nation since 1951. In 2023, The Financial Review remains the essential daily habit of business decision makers, investors and those who promote national prosperity. The nation’s most-trusted newspaper brand has become a national institution, widely regarded as Australia’s premium business, finance and political publication and recognised for its news-breaking, agenda-setting and authoritative journalism.

The Financial Review is part of Nine, Australia’s largest locally owned media company - the home of Australia’s most trusted and loved brands spanning News, Sport, Lifestyle, and Entertainment. We pride ourselves on creating the best content, accessed by consumers when and how they want - across Publishing, Broadcasting and Digital.

**Job Description**:
Are you a creative and strategic thinker with a passion for marketing? Do you thrive in a fast-paced environment and enjoy working on innovative campaigns? We are seeking a talented and driven Marketing Executive to join our dynamic team. As a Marketing Executive, you will play a pivotal role in developing and implementing marketing strategies to promote our brand, products, and services. You will have the opportunity to collaborate with cross-functional teams, work on exciting projects, and contribute to our overall growth.

The Marketing Executive will help to plan, develop and oversee marketing campaigns to promote Financial Review Events and Lists. Under the direction of the GM (Marketing), they support the delivery of higher-value campaigns as well as managing smaller campaigns more independently.

**Day to day you will**:

- Project manage and execute all aspects of the marketing campaigns on allocated projects to drive registrations, list entries and branding value for partners.
- Work across collateral development and implementation that includes creation of eDMs, print and digital advertising, website pages, PR, social media
- Project manage key internal stakeholders including editorial, subscriptions, advertising as well as external strategic partners, sponsors and agencies.
- Assist in managing marketing budgets for assigned projects
- Measure and report on effectiveness of campaigns, modifying where needed to ensure ROI
- Exercise initiative and creativity in developing marketing campaigns to reach target audiences for new and existing events and/or lists
- Work with the GM (Marketing) and Program Directors to ensure a thorough understanding of target markets and an evidence-based approach to reaching and converting them.

**Qualifications**:
**You will have**:

- Minimum three years marketing experience
- Strong organisational skills, with the ability to adapt and meet tight deadlines
- Ability to build rapport with stakeholders, with an engaging and inspiring communication style
- Experience working within a fast-paced team environment
- A multi-tasker with a flexible can-do attitude and attention to detail
- Some understanding of and interest in the corporate and business world
- An interest in digital marketing is desirable

Join our team and embark on an exciting journey to shape the future of our brand and drive its growth. We offer a competitive salary package, professional development opportunities, and a collaborative work environment that encourages creativity and innovation.

Additional Information
**Our Commitment to Diversity and Inclusion**:
**Disclaimer**: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.

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