Head of Brand

3 months ago

Sydney, Australia Australian Military Bank Full time

Permanent opportunity for an immediate start
- CBD location - close to Wynyard and Circular Quay
- Hybrid working (3 days in the office)

Since 1959, Australian Military Bank has provided members with fantastic service, great rates and competitive banking and insurance products. As a member-owned financial institution, we are all about putting members first and helping them to achieve their financial goals. We offer mortgage, consumer and credit loan facilities as well as products and services within superannuation, everyday transactions, savings, term deposits and insurance.

**Your Role**

As the Head of Brand and Marketing, you will be responsible for shaping and executing our brand vision and marketing strategy to drive brand awareness, engagement and growth across all channels. Your role will involve developing integrated, creative and data-driven marketing campaigns. You will need to be able to work strategically, while still getting your hands dirty with day-to-day activities such as copy writing and website updates. As a key role within the organisation, you’ll need to manage multiple priorities as well as engage and influence stakeholders across teams.

Key responsibilities include:

- Day to day management of the marketing activities including creative development, paid media execution and performance tracking to meet business goals and targets.
- Develop and execution on our direct marketing acquisition and retention strategy including integration with our including mandatory member service communications.
- Manage digital channel lead optimisation.
- Oversee brand positioning to ensure a consistent brand identity across all touchpoints.
- Develop and execute on our internal and external communications strategy to increase employee engagement and brand awareness.
- Develop and execute our social media strategy including content development and engagement monitoring.
- Lead, motivate and develop the marketing team.
- Analyse market trends, customer insights, and competitive landscape to inform activities.
- Champion member-centric led decision making and collaboration across teams.

**About You**
- 10+ years in similar roles, preferably within the financial services industry.
- Solid understanding of the advertising requirements within the regulated financial services environment.
- Experience developing and implementing integrated marketing campaigns.
- Experience developing and implementing direct marketing acquisition and engagement strategies.
- Solid understanding of digital channels including website, paid media and social media.
- Experience managing internet banking / mobile banking platforms ideal.
- Advanced communication skills (written/verbal).
- Strong attention to detail.
- Deadline and results driven.
- Experience leading and engaging high-performing teams.
- Some knowledge of the military would be advantageous.

**Benefits**

Working with Australian Military Bank will provide you access to a great range of benefits including:

- Staff Banking product + Services discounts
- Novated Leasing options
- 4 weeks Paid Parental Leave + Purchased Leave option
- Referral Reward Program
- Employee Assistance Program
- Annual Flu Shot + Blood Donor Leave
- Polo Shirt provided
- Service Awards

**Why Us**

Australian Military Bank forms an integral part of the wider Defence community. We offer our staff competitive remuneration, discounts on banking and insurance products and ongoing learning and development programs. You will be provided with training and coaching on the job to provide you with the tools to be successful in this role. Australian Military Bank provides realistic progression opportunity nationwide and the opportunity to embrace new technologies and ways of working.

**Probity check**

As we are an Authorised Deposit Taking Institution, there is a requirement to complete the standard range of Credit, Police and Bankruptcy checks prior to commencement of employment.

This is an exciting and challenging opportunity to advance your career with a highly trusted mutual bank. We move swiftly through our interview process, so if you’re interested, please submit your CV today

  • Head of Brand Visuals

    5 months ago

    Sydney, Australia UMENCO Full time

    Brand StoryThis noted womenswear brand is a leader in the Australian fashion landscape. Its designs are luxurious and fashion-forward and its collections balance contemporary design intelligence with timeless construction. Role OverviewUMENCO is seeking an experienced Head of Brand Visuals for a contemporary womenswear brand who create dynamic styles with...

  • Head of Brand

    6 months ago

    Sydney, Australia ING Group Full time

    Head of Brand ING, Australia's most recommended bank for the 3rd year running is looking for a Head of Brand who will be responsible for leading and managing the ING brand in Australia. This is an opportunity to steer our brand and build its strength among external and internal audiences including customers and employees. Our brand is something that sets...

  • Head of Brand

    6 months ago

    Sydney, Australia ING Group Full time

    ING, Australia's most recommended bank for the 3rd year running is looking for a Head of Brand who will be responsible for leading and managing the ING brand in Australia. This is an opportunity to steer our brand and build its strength among external and internal audiences including customers and employees. Our brand is something that sets us apart at...

  • Head of Brand and Communications Strategist

    4 weeks ago

    Sydney, New South Wales, Australia Are Media Full time

    Are Media, Australia's leading content company for women, is seeking a seasoned professional to join our team as Head of Brand and Communications Strategist. With a strong track record in driving business growth through effective brand management, we invite you to leverage your expertise to propel our omnichannel brands forward.

  • Head of Brand Marketing

    2 months ago

    Sydney, Australia R.M. Williams Full time

    Established and Iconic Australian brand - Generous product allowance & employee discounts - Opportunity to join us at an exciting time of growth and transformation **Role Overview**: R.M. Williams is a heritage brand synonymous with quality craftsmanship and a commitment to storytelling. We’re embarking on an exciting transformation, and we’re seeking...

  • Head of Consumer Brand Strategy

    4 weeks ago

    Sydney, New South Wales, Australia Macquarie Bank Limited Full time

    Job SummaryWe are seeking a highly experienced Head of Consumer Brand Strategy to lead our team in developing and executing a short and long-term brand strategy for our consumer brand.About the RoleThis is an exceptional opportunity to join Macquarie Bank Limited's Banking and Financial Services team as we continue to grow our consumer brand. The successful...

  • Head of Marketing and Brand Strategy

    4 weeks ago

    Sydney, New South Wales, Australia OMG Australia Full time

    About the RoleOMG Australia is seeking a highly skilled Head of Marketing and Brand Strategy to join their team. The successful candidate will be responsible for developing and implementing a coordinated marketing strategy for the OMG portfolio, driving growth and positioning the company as a leader in the industry.Key ResponsibilitiesDevelop and execute a...

  • Brand Marketing Manager

    6 months ago

    Sydney, Australia Gough Recruitment Full time

    Are you looking to join a boutique brand with a global influence? This is a leading Head Office with a team of experts that deliver high level coaching, training, support and knowledge to their growing brand. With commitment to continually evolve, this corporate team are dynamic with a positive culture that resonates throughout the entire network. This is a...

  • Head of Brand and Content Apac

    6 months ago

    Sydney, Australia Klaviyo Full time

    The Head of Brand & Content ideates and executes all Klaviyo brand-building initiatives and programs externally and internally. As the purveyor of all things Brand & Content for the region, this position exists to ensure the APAC region knows what Klaviyo does and stands for through strategic and measurable programs and activations. You will create and...

  • Head of Brand and Content Marketing

    7 months ago

    Sydney, Australia Dovetail Full time

    Dovetail is the world’s leading customer insights hub, helping thousands of teams build better products. From user feedback and customer interviews to support tickets and sales calls, Dovetail helps you uncover insights fast—no matter the method. Driven by ambition and innovation, the Dovetail team is customer-obsessed and on a mission to help the world...

  • Head of Visual Merchandising

    2 months ago

    Sydney, Australia MIMCO Full time

     Country Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available. The Head of Visual Merchandising (VM) will define and oversee the creative vision for...

  • Head of Marketing and Communications

    3 months ago

    Sydney, Australia Association of Independent Schools of NSW Full time

    Expand and share your knowledge, skills, and expertise by joining the Association of Independent Schools of NSW (AISNSW) as **Head of Marketing and Communications. **The role will develop and implement an effective Marketing and Communication strategy and play an influential role in building and maintaining AISNSW’s reputation and brand. **OUR...

  • Head of Retail and Product Development

    6 months ago

    Sydney, Australia NSW Museum of Applied Arts and Sciences Full time

    **Head of Retail and Product Development** **Clerk Grade 11-12, Temporary up to 4 years** **Powerhouse Parramatta** The Head of Retail and Product Development will be at the forefront of creating a dynamic Powerhouse retail and design brand. This brand will develop and showcase captivating and culturally enriching products that reflect the Powerhouse's...

  • Head of Product

    5 months ago

    Sydney, Australia Samsung Full time

    Position SummaryCreate the unthinkable and #ReimagineYourFuture with Samsung, one of the most successful and fastest growing technology companies in the world. We are a dynamic business, launching an incredible number and range of new products every year. We firmly believe that our product ecosystem and portfolio of innovation set our brand apart.We have a...

  • Head Designer

    4 months ago

    Sydney, Australia UMENCO Full time

    Brand StoryThis Resort Wear Brand has a focus on creating an everlasting wardrobe through creating purposeful designs which are made to last. Role OverviewUMENCO is seeking a Head Designer for a premium, resort wear brand with a strong Australian and International following.  The Head Designer will be required to deliver innovative fashion-forward...

  • Head of Brand and B2B Product Marketing

    7 months ago

    Sydney, Australia OFX Full time

    Company Description **Hi.** We’re OFX, a global provider of online, international payment services. We solve the complexity of moving money and enable better decisions. Headquartered in Sydney with offices worldwide, we’re a customer-focused business that is all about inspiring customer confidence. At OFX, you’ll have the opportunity to reach beyond...

  • Head of Design

    4 months ago

    Sydney, Australia UMENCO Full time

    Brand StoryThis Australian female-founded brand, is at the forefront of contemporary womenswear with a cult international following. Their designs are a balance of modern tailoring and key seasonal styles. Role OverviewUMENCO is seeking a Head of Design for a female-founded brand whose designs are centred around key seasonal styles and modern tailored...

  • Head of Digital Marketing

    2 months ago

    Sydney, Australia UMENCO Full time

    Brand StoryThis noted womenswear brand is a leader in the Australian fashion landscape. Its pieces are luxurious and fashion-forward, and its collections balance contemporary design intelligence with timeless construction. Role OverviewUMENCO is recruiting a Head of Digital Marketing for a leading Australian brand whose tailored pieces are luxurious and...

  • Brand Growth Manager

    6 months ago

    Sydney, Australia Australian Ethical Full time

    Brand Growth Manager **About Us** Australian Ethical is one of Australia's fastest-growing super fund and ethical investment manager. We are ASX-listed with over $10 billion in funds under management and offer a selection of award-winning managed funds and superannuation products. Our purpose is to invest for a better world, and we have been pioneers in...

  • Director of Retail Operations

    4 weeks ago

    Sydney, New South Wales, Australia Brand Collective Full time

    About UsBrand Collective is a dynamic and innovative company that offers a unique blend of timeless style and contemporary sophistication in its Elka Collective brand. As a leading player in the fashion industry, we are dedicated to delivering exceptional customer experiences and driving business growth.The OpportunityWe are seeking an experienced and...