Property Marketing Manager

6 months ago

Perth, Australia Lendlease Full time

Are you a seasoned marketing professional with a passion for making a difference?_
- _- Do you want to be part of a supportive and collaborative work culture where your ideas are heard and valued?_
- _- Do you believe in the power of marketing to create meaningful connections?_
- If so, Keyton invites you to bring your expertise and enthusiasm to our dynamic team It’s time to unlock your future with Keyton_

The role

In this role you will be managing the implementation of key initiatives by working closely with various internal and external stakeholders to bring campaigns to life.

Join a team that encourages creativity and embraces innovative marketing techniques, while being supported with flexible working and wellbeing programs to drive your performance.

Grow your career at Keyton

With more than 76 villages and 17,000 residents nationally, Keyton (previously known as Lendlease Retirement Living), is one of Australia’s leading owners and operators of retirement living communities.

Leveraging over 30 years of experience, our teams work across the country in a variety of departments and business units who all have one thing in common: we all lead with heart, and we’re committed to creating caring and fun-filled retirement communities.

Join us in this exciting period of change, now as a standalone business, focusing on what works best for our people and customers whilst continuing to build our legacy as Keyton.

Reporting to the General Manager Marketing Operations, your responsibilities include:
- Delivering marketing and media plans for WA and SA villages- Overseeing marketing budgets, developing and managing campaigns from conception to execution- Overseeing the management of events as well as publicity opportunities- Producing and managing messaging and content across product, place, price, promotions and activations and manage the deployment of this via internal marketing services and external partners- Working in collaboration with other business teams, you will provide local insight and draw on research and data analytics, market intelligence and customer feedback to be the voice for the customer for allocated regions or projects- Playing a pivotal role in place activation and customer experience whilst liaising with sales teams to optimise their sales and traffic through these marketing activities

About you:
Your demonstrated diverse experience in a marketing management role will see you succeed in this role. As will:
- A tertiary qualification in Marketing or relevant discipline- Minimum of 5 years experience as a marketing specialist, with recent experience managing campaigns from conception to execution- Strong stakeholder management and communication skills, and ability to work within a fast-paced environment with multiple marketing projects/campaigns running simultaneously- Excellent account and project management skills coupled with a collaborative and positive approach- A strong understanding of digital marketing channels- The ability to draw on market and customer insights to develop successful marketing plans and campaigns- Ability to work both independently and collaboratively within a team to deadlines and schedules- Having great attention to detail and time management skills

**Benefits**:
- Competitive salary- Generous leave entitlements- Hybrid working environment - opportunity to work from home- Career development and growth opportunities- Salary sacrificing, discounted health insurance, annual vaccinations and skin checks- Health & Wellbeing Program- Unmind mental wellbeing app access- Training and working with a supportive and fun team- Be part of a team that values innovation, compassion, and making a difference

What do we do?

Our purpose is to create places where communities thrive not only for our customers but importantly for our employees.

We do this through creating safe, secure and connected independent living communities where residents have the choice and opportunity to pursue active and social lifestyles, close to essential amenities and services.

We may have a new name and brand, but we are not new to the sector. Keyton holds an ideal market position with an estimated growth from 13,500 to 20,000 retirement living residences. Join our team and support our growth as the nation’s premier creator, owner, and operator of vibrant purpose-built communities for independent seniors.

We are passionate about what we do - and we are always leading with heart.

Please note: The successful applicant must complete a Police Check & will be required to receive an annual flu vaccination between the months of April-October with supporting documentation prior to joining.

We embrace the value of a vibrant and diverse workforce and recognise that our people have different experiences and needs at different times. Lendlease is a diverse, flexible and inclusive employer of choice. We engage, enable and empower our people and support their individual needs. Inclusion sets us

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