Marketing Assistant

6 months ago

Berkeley Vale, Australia Sanitarium Health & Wellbeing Full time

**The Role**

As Marketing Assistant, you will support to drive growth of the Sanitarium product portfolios and build brand awareness across key international markets through our digital strategy. Assisting with the development and execution of online campaigns and strategy, you will help support revenue growth and overall brand profitability. Under the leadership of the Senior Brand Manager, you will help develop and execute key digital activations to drive marketing initiatives.

**Key responsibilities**
- Assisting to formulate and implement digital marketing strategies to drive brand awareness across key international markets.
- Liaise with agency partners on the creative direction and execution of comprehensive social media strategies across platforms including Instagram, Facebook, YouTube and TikTok, ensuring content resonates with target audiences and drives results.
- Liaising with external agency partners to review and approve social media content plans.
- Reviewing proposed influencer partners for collaborations and reviewing influencer content.
- Maintain positive relationships with internal and external stakeholders.
- Effectively engage and collaborate with various cross-functional teams.
- Develop and support to execute creative digital campaigns.
- Monitoring and analysing digital presence, including social media accounts and eCommerce Understanding competitor strategy and online activity reviews.

**Skills & Experience**
- University degree qualified in Marketing / Communication / Business.
- 2+ years’ experience as a Marketing Assistant / Social Media Assistant / Marketing Coordinator.
- Digital experience & excellent knowledge of social media tools, including Meta Business Suite and Ads Manager.
- Ability to work autonomously or in a team as required.
- Confidence to think strategically and analytically.
- Good analytical skills, with an interest to research and understand new markets.
- Strong communication (written & verbal) & interpersonal skills.
- Basic financial understanding and competency in budget management.
- Prior experience within FMCG would be highly regarded.

**About Sanitarium & Our Culture**

Sanitarium believes in the potential of every Australian to live well. That’s why everything we do - from the foods we create, to our role in the community and how we care and develop our staff - is guided by this philosophy. We are Australian owned, and we are also proud to produce some of Australia’s’ most loved products from the favourite Aussie breakfast cereal Weet-Bix, to the nutritious on-the-go liquid breakfast drink UP&GO and the category leader in non-dairy milks, So Good. Not only do we have great products, but we have great teams behind them. We love what we do, we’re constantly evolving and, where there’s a chance to learn or try something new, we roll up our sleeves. There’s never a dull moment We are an organisation driven by our mission, vision, and values.

At Sanitarium we acknowledge that for us to be truly successful and sustainable our people, our values and our philosophy need to be at the forefront of what we do. We are passionate about fostering an environment in which you can flourish and grow, where you feel valued and know that you can make a difference.

**The Benefits**
- Half-day Fridays.
- Access to a range of workplace health and wellbeing initiatives including an onsite gym.
- Continuous learning and development opportunities.
- Staff store and canteen.
- Opportunity to contribute to community initiatives.
- Collaborative and approachable culture.

**The Recruitment Process

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