Behavioural Researcher

2 months ago


Melbourne, Australia Bupa Full time

**An introduction to us**

Bupa are on a journey to uplift Digital experiences to achieve our global ambition to be 'the world's most customer-centric healthcare company'. This means that we are committed to excellent customer experience, through great service and value, frictionless access, and quality healthcare. We thrive on cross-functional team collaboration, we embrace experimenting, and we work with progressive methods and tools. Joining Bupa, you will be at the heart of finding better ways to help people live longer, healthier, happier lives.

**The Opportunity
Please note this is a 12 month fixed term contract.

As a Behavioural Researcher, you will be an integral part of Bupa’s customer revolution by driving projects with high strategic value and working on design research relating to Bupa Health Insurance’s digital experiences. You will facilitate and unlock insights as inputs that continue to improve Bupa’s product and service offerings. Responsible for understanding and defining the needs and behaviours of customers and for working with product teams and, key sponsors & stakeholders to see your insights drive features that serve the needs of our users across our products and services.

This role is responsible for the following main areas:

- Behavioural Insights and UX Research - Ethically learn and understand our customer's needs

through their intent and behaviour and be the voice of the customer.

approaches of the team. Ensuring methods extract accurate facts and insights.

Research is foundational in providing information to base customer experience across all channel products

and services. As a Behavioural Researcher within the Digital Health Insurance team, you’ll help shape the

next chapter in how our customers interact digitally with Bupa to provide them healthier, happier lives.

**Responsibilities**
- Behavioural insights and user experience research: Ethically learn and understand our customer's needs through their intent and behaviour and be the voice of the customer through specialist knowledge of Behavioural Science and design research methodologies, including primary and secondary research and, the ability to explore mixed methods to extract accurate facts and insights.
- Research Repository Alignment: Responsible for the aligning and supporting, governance and adoption of a unified Research Repository for research analysis & insights assets.

**You will bring**:

- 3+ years in an applied behavioural insights capacity with a clear representation of work case studies.
- Extensive experience using a variety of different online research platforms on a variety of devices [desktop, mobile and tablet]
- Excellent written and verbal communication skills and ability to clearly articulate complex information and ideas briefly and concisely for a broad audience of stakeholders
- Advanced degree in social science, psychology/behavioural science, UX design, anthropology, or related field.
- Sound knowledge of design thinking methodologies, including Ethnography research method, workshop facilitation and various ideations methodologies.
- Experienced in user testing remote or online, range of advanced UX research methods, including prototype testing, concept testing, contextual inquiry, surveys, competitor analysis, IA, and sitemaps.
- A sound understanding of, or experience in experimental design and, or analyses.
- An ability to communicate technical behavioural and data insights effectively to diverse stakeholders.

**What's in it for you?**

As well as a competitive salary, a range of Bupa benefits and flexible working/ work from home, you’ll be challenged and encouraged to innovate. You will collaborate strongly with colleagues who are committed to delivering exceptional experiences. We trust, respect and consider everyone, knowing your difference will make the difference.

Other benefits include discounts on health insurance, as well as access to our new global wellbeing program, Viva. Viva has been designed to help you to live a healthy and happy life. It encompasses a comprehensive health and wellbeing program which includes access to health insurance benefits that will assist with covering the cost of medical treatment, information and education sessions, and preventative healthcare screening such as annual health assessments and skin checks. You will also be eligible to access various discounted products and services through our VIVA wellbeing partnerships.



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