Brand Product Manager

3 weeks ago

Sydney, Australia Access Corporate Group Full time

**Company Overview**

Access Corporate Group (Access) is an international brand management company with over 2,000 employees located in its global offices in Sydney, Melbourne, Auckland and Hangzhou, China. Founded in 2017, the company has grown exponentially through operating and investing in premium brands, delivering its promise of ‘Everyday Better Life’ to consumers around the world.

**Our Brand Portfolio**
- Vida Glow, Melrose, LOVEKINS, Dr. LeWinn's, MINENSSEY, MitoQ, BEE+, Eimele, THALISSI, Alissi Bronte, Amilera, BEANBODY, NAPOLEON PERDIS, Invisible Zinc, Hunter Lab, Sensori+, ch22, Doverist, Nu-Lax, Robert Oatley Wines, Paulett Wines, Burge Family Wines, Vandenberg_

Through three unique brand management models - brand empowerment and partnership, brand incubation, brand distribution and marketing consultancy, Access Corporate Group brings mass premium brands to a global community of consumers that exceeds 10 million people today.

On offer is a Brand Product Manager role to provide market insight to the NPD process of our beauty portfolios.

**Key Responsibilities**

Support Beauty Brand and Product Strategy development

Research and create the buyer persona. Being involved in NPD & brand building projects, strategy projects, monitoring performance (such as sales, market share figures, and competitive reviews), and managing budgets.

Support with the development of brand strategy & activation plans

Develop the go-to-market plan and work with the PR and the marketing team to ensure a successful product launch

Monitor and analyze brand performance metrics including sales volumes, market share trends, and competitor activity (having a great sense of data would be highly preferred)

Assist with the development of communication strategies and campaign optimization; generate post-analysis reports

**Key Requirements**

3-7 years of corporate or agency working experience in brand management, NPD management, and marketing-related fields

Bilingual in English and Mandarin is preferred

Having experience in FMCG, skincare, and wellness roles will be advantageous.

Goal-oriented, Self-driven, and learn from mistakes

A great sense of business acumen and a good understanding of aesthetics, copywriting, and content generation

Comfortable with working under KPI metric; stay sharp while you’re under pressure

If this sounds like you, please click on "APPLY" and submit your resume.

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