Customer & Loyalty Marketing Manager

3 weeks ago


Hills District, Australia u&u Recruitment Partners Full time

About the Company

A franchise model business that is heading towards its half century of operation. Born from a passion for all things auto, this business provides parts and accessories for everything from day-to-day parts as well as specialist support for custom / specialist vehicles.

About the Role

The position of Customer and Loyalty Marketing Manager will take ownership of the loyalty program as well as reviewing and improving each customer touch point to create a 'best in practice' customer experience strategy. This role will support both brick-and-mortar locations as well as the eCommerce channel.

Duties

Reporting to the Head of Marketing, this role will see you responsible for:
The ongoing development, management and execution of the loyalty marketing program, including managing partnerships and projects;
Create an annual promotional calendar that aligns to the loyalty program;
End to end campaign management across loyalty, BAU and always on;
Manage the voice of the customer program and identify opportunities to improve the customer experience; and

Database segmentation, automation and customer lifecycle planning.

Skills & Experience

Previous experience in loyalty marketing, lifecycle development and program support;
Project management experience, loyalty program development preferred;
Demonstrated campaign management and stakeholder influencing skills;
A clear understanding of segmentation and automation;
A background in retail, eCommerce or any direct to customer industry.

Culture

Flexible working arrangements - 3 days in the office and 2 from home;
Career development opportunities;
Generous team discount; and

Bonus potential.

How to Apply

Please submit your resume in Word format only.

Ben Carnegie.

SENIOR ASSOCIATE, MARKETING

Get in touch
Call me on 02 8245 7912
Visit me at the Sydney offices
Connect with me on LinkedIn



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