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Wavemaker Strategy Partner
4 months ago
**Strategy Partner**
At Wavemaker, we believe there always is a better way to grow. By Positively Provoking Growth for our clients, our people and our partners, we shape decisions and experiences through media, content and technology. We are part of GroupM and WPP; the largest media buying alliance and marketing communications group ranked #1 in the world. In Australia and New Zealand, we have over 250 people working across six offices: Adelaide, Brisbane, Melbourne, Sydney, Perth and Auckland.
Winner of Agency of the Year 2023, Wavemaker empowers our people to bring 100% of themselves 100% of the time. Our culture of Positive Provocation unites us and makes us stronger as individuals and collectively. We push boundaries through positive provocation and delivering impactful results for our clients.
**The Client**
- With a stable of global top tier brands that would be familiar in any pantry, the ANZ business for this leading FMCG collective continues to showcase Top Tier results on the global stage._
- Being a top-5 client for Wavemaker & top-10 client for WPP; growth to date has been delivered via a diligent approach to ROI, marketing science, considered testing and learning, and analytic excellence in the media ecosystem._
- As the shared global ambition has been reimagined with a future focus on creative excellence and a digital and technology driven evolution. This has encouraged a local ANZ step change as we aim to take the lead on transforming FMCG marketing._
- IN short, thanks to long standing trust and proven results in ANZ - Wavemaker and WPP are given licence to “Break the Rules” to unlock scaled growth going forward._
**The Role**
- What has gone before will no longer set the foundation for future success. The Strategy Partner will take on the immediate role of “Change Agent” to steer the exciting transformation journey that starts today._
- Acknowledging but also challenging the traditional sophistication of yesterday, the Strategy Partner will be future thinking and have the gravitas to take all stakeholders on the brave journey of change in media led communications strategy to deliver continued effectiveness._
- This transformation will see the Strategy Partner fostering a fundamental shift in how communications strategy is brought to life and resetting deliverables for success. This will be driven by an inherent confidence in technology and digital channels paired with a deep understanding and perspective on creative excellence in media to support this transformation._
- As a 100% client dedicated role, the Strategy Partner forms part of the leadership team across the dedicated Client Team within the whole of WPP : this collaborative model incorporates leaders from Wavemaker, Ogilvy and Hogarth. You will be immersed in the client business and deliverables on a daily basis and be part of the core client team across this collective._
- Whilst there is a broad thinking and direction aspect to the role, the focus continues to be on rolling up your sleeves and getting it done. You’ll love to get stuck in and write and deliver content yourself. Your contribution will come both from doing great work yourself and through coaching and supporting others._
- Key Deliverables:_
- _ Short-term = You are the Change Agent:_
- _ Writing the blueprint for change required in comms strategy approach going forward,_
- _ Resetting deliverables for the transformation based thinking approach,_
- _ Aligning and embedding new thinking with Snr clients and agency partners,_
- _ Fostering the change within the dedicated client team internally (Media Agency & Creative)._
- _ You are leading and producing the communications strategy product for the portfolio of household brands in ANZ (more than 22 Brands). This includes both at a portfolio level as well as brand level communications strategy responsibility._
- _ You continue to challenge and drive new thinking for client business challenges - this is a proactive thought leadership role that may not always start with a “brief” to respond to. You may be writing the brief and also articulating the business challenge to overcome._
- _ You make the complex simple with ability to document and share new & innovative thinking and rationale in an easy to digest manner for all stakeholders across all levels of seniority._
- The Skills you already have and will continue to hone_:_
- _ Trusted thought leader _
- _Confident client advisor_
- _ Master collaborator and team player - across wide breadth and levels of seniority._
- _ Leading motivator & ambassador for change - effortlessly engaging others to consider and adopt new ways of thinking._
- _ Master storyteller and confident presenter - ability to sell in new ideas with sound rationale to gain approval._
- _ Creative & innovative thinker, grounded in insight._
- _ High standards of commitment and delivery._
- _ Confident in giving direct, quality feedback and guidance to colleagues._
- Your passions:_
- _ A
