Trade Marketing
22 hours ago
**Introduction**:
Ready to take on a new challenge? Want to work across market leading portfolios? Ready to build upon your existing skills and knowledge? We’ve got the role for you
**About Us**: Brown Family Wine Group is one of Australia’s most loved and trusted wine brands built upon 130 years of family values, alongside a passion for winemaking, growth and innovation. With premium vineyards in Victoria and Tasmania, our family of wines has now grown to five brands - Brown Brothers, Devil's Corner, Pirie, Tamar Ridge and Innocent Bystander.
We make the #1 Australian White Wine, we are proud of creating the #1 Prosecco and humbled to craft Australia’s #1 Pinot Noir. Our stable of products over-deliver on taste and quality, which is why our consumers love us. In fact, Brown Brothers is the most loved wine brand in Australia.
We are passionate about our wines and our core values of Wellbeing, Respect, Innovation and Pride in What We Achieve Together. Most recently we have been certified as "A Great Place to Work" and are committed to honouring this recognition throughout all aspects of the business.
**Description**:
**About the role**:
An opportunity to join our dynamic marketing team in the role of Trade Marketing and Category Assistant.
This role is responsible for contributing to the implementation tools and category insights used to grow equity and profitability across the portfolio of brands. It will ensure consistency and quality in the marketing of our brands along the path to purchase in all Sales environments.
**What you’ll be doing**:
Identify and lead the development of innovative customer specific solutions that drive results at the point of purchase and/or engage retailers outside of key communications platforms (e.g. gifting and occasion based marketing platforms).
Ownership and accountability for point of sale collateral, including sourcing and developing new POS/display items, gifting solutions and GWPs
Coordination of state sales POS requirements and management of delivery
Management of internal and trade facing asset management systems, as well as retailer websites, to ensure branded collateral is compliant and up to date, including bottles images, logos, local area marketing templates and uniforms
Coordination of award amplification strategy and execution including development of sales tools and communication plan both internally and externally
Assistance with shopper marketing program execution including instore sampling
Development and management of POS templates to allow customer tailoring by area managers
Coordination of Big Tin Can sales tool ensuring collateral is up to date and content is relevant
Assistance with the development of insight-based trade presenters and sales tools
Management of warehouse system and item replenishment
Insight based reporting to assist with campaign evaluation and development of sales insights by category to aid performance
**Skills and Experiences**:
**What you’ll possess**:
Developed analytical and problem-solving skills
Excellent communication skills - verbal, written, interpersonal, negotiation
Ability to work and participate as a team member
Strong attention to detail
Flexible, with the ability to work under pressure
Collaborative
Exposure to project management
Proficient in the use of Microsoft Excel, PowerPoint and Word
Flexibility to travel to Milawa and interstate semi-regularly
Interest in wine
Degree qualified (marketing, business preferred)
1-2 years’ experience in a corporate environment, preferably in a FMCG/Marketing role.
Current Driver’s Licence
What’s on Offer?
Work within one of Australia's leading wine companies
A strong focus on upskilling, training and career development
Fantastic company culture
Be part of a passionate and dedicated team
We are a Certified Great Place to Work
Competitive remuneration
Generous employee benefits including discounted wine products
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