Digital Marketing Manager

4 weeks ago

Sydney, Australia Tyroola Full time

_**ABOUT TYROOLA**_

Tyroola is the largest ecommerce platform for tyres in Australia, offering a wide selection of products from top manufacturers. We're proud to be disrupting the $5 billion traditional automotive aftermarket industry, where 95% of the sector still operates offline. We are currently the leading online tyre retailer in Australia and New Zealand, and are expanding our operations to Indonesia and several countries across Europe. As we continue to grow, we're proud to offer a wide selection of products from top manufacturers and maintain our dedication to providing exceptional service and support to our customers.

At Tyroola, we consider ourselves a marketing and technology-led company that happens to sell tyres, and we prioritize innovation and efficiency in our operations. We promote an agile, collaborative, and fast-paced work culture. Our team is committed to driving the growth of the business while maintaining our dedication to providing exceptional service and support to our customers.
- **JOB RESPONSIBILITIES AND EXPERIENCE REQUIRED**_

**A. In this role, you’ll be responsible for the following tasks**:

- Develop and implement digital marketing strategies that align with business goals and objectives
- Estimate and forecast monthly revenue
- Oversee and manage marketing budgets
- Conduct market research and competitor analysis to stay informed on industry trends and consumer behavior
- Develop and manage SEO and SEM campaigns to improve website traffic and sales
- Create and manage online advertising campaigns, including Google Ads and Facebook Ads
- Analyze website data and make recommendations for website optimization and improvements
- Work with other departments to ensure consistent messaging and branding across all channels
- Stay up-to-date with new digital marketing trends and technologies
- Bachelor's degree in marketing or related field
- 3+ years of experience in digital marketing, preferably in an ecommerce setting
- Proven track record of delivering successful digital marketing campaigns
- Advanced understanding of PPC (especially Google Ads), ideally from in house e-commerce experience is a requirement
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Ability to work independently and manage multiple projects simultaneously
- Knowledge and experience in Excel and Google Spreadsheet will be an advantage
- **WORKING WITH US**_

At Tyroola, we hire and prioritize work values and attitude, ability, and skills. When deciding if this opportunity is suited for you, please examine the following description of our Company Culture.

At our ecommerce tyre company, we take pride in our diverse and dynamic team, which is comprised of individuals with a variety of backgrounds and skill sets. Our flat organizational structure ensures that communication flows openly between team members, and we encourage feedback and collaboration to foster a positive and innovative working environment. We believe in investing in our employees and providing training opportunities to support their personal and professional growth. As a data-driven company, we use metrics and analytics to inform our decisions and ensure that our customers come first. Our rapidly growing team is committed to maintaining an entrepreneurial spirit and staying agile in response to market changes. We prioritize the personal growth of our team members and encourage an entrepreneurial mindset to drive innovation and success in everything we do.
- **WHAT’S IN IT FOR YOU**_

As a Digital Marketing Manager at our ecommerce tyre company, you'll have the opportunity to work with a diverse and dynamic team in an agile, collaborative, and fast-paced work culture from the comfort of your own home. We prioritize the personal and professional growth of our team members and provide training opportunities to support their development. As a data-driven company, we use metrics and analytics to inform our decisions and ensure that our customers come first. You'll be part of a rapidly growing team that's committed to driving innovation and excellence in the industry. We offer competitive compensation packages and benefits, including flexible work arrangements and opportunities for career advancement. With our expanding operations in Australia, New Zealand, Indonesia, and several countries across Europe, you'll have the chance to work on exciting and impactful projects that will shape the future of the ecommerce tyre industry while enjoying the perks of a permanent work from home setup.
- **SYSTEM REQUIREMENTS**_
- Laptop/Desktop
- Headset - Any type of headset will do
- Webcam - Either built-in or external
- Internet Connection - LAN or WIFI

**Salary**: $60,000.00 - $70,000.00 per year

**Benefits**:

- Work from home

Schedule:

- 8 hour shift
- Monday to Friday

**Experience**:

- Digital Marketing Manager: 3 years (required)
- PPC: 3 years (required)
- SEO/SEM: 3 years (required)

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