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Partnerships Executive
2 weeks ago
Company Description
NBCUniversal, a Comcast Corporation, and is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.
For almost a century, Universal has been known for its diverse slate of films, including classicsuch as Jaws, the Jurassic Park series, Mamma Mia, Despicable Me films, Fast and The Furious franchise, Bourne and Super Mario Bros.
Universal Pictures International (UPI) owns and operates direct theatrical marketing and distribution of feature films in many locations around the globe including Austria, Australia, New Zealand, France, Germany, Italy, Korea, Mexico, Netherlands, Russia, Spain, Switzerland and UK & Eire. In other territories UPI market and distribute movies through its JV offices, as well as in select territories, licensees who are contracted to distribute on UPl's behalf as well as production operations, a leading television stations group, and world-renowned theme parks.
**Job Description**:
Works with the National Partnerships Manager to provide support including provision of partnerships assets, implementation of partner programs, administration of sales decks, pitch lists and reporting, database management, prize sourcing, management of premiums and costume characters for Warner Bros priority titles.
**Partnerships & Promotions**:
- Work with National Partnerships Manager to localise head office partnership strategy, participate in creative concepting brainstorms, create pitch documents for partnership proposals actively participate in pitching to long term and new partners
- Localisation of sales presenters to create generic pitch decks for partner outreach
- Maintain regular updates on pitch lists and report updates across the marketing team
- Facilitate creative approvals between head office and brand partners as part of program implementation
- Assist in the implementation of regular promotional activity with strategic long-term brand partners including distribution of key art, advertising materials and trailers.
- Pro-actively maintain database of brand contacts.
- General support & participation in major Warner Bros campaigns and events as required.
- Creation and distribution of promotional post-campaign reports
- Research potential partners for film specific promotions including competitor activity and media monitoring
- Sourcing leads and gather market intel to refine pitches to partnerships team.
- Collaborate with Media leads to ensure maximum social media support for and by brands
- Work with State publicists/Exhibition to get quotes and book screens for partner screenings
- Assist with identifying opportunities for Premiere sponsorships, creation of sponsorship proposals and implementation of programs.
- Briefing prizing agency on partnership major prizing requirements and co-ordinating fulfillment
**3rd Party Contract Partnerships**
- Work with Warner business divisions including Home Entertainment, Warner Music, Consumer Products and Licensing agency teams to unlock co-op advertising opportunities where relevant.
- Work with external affiliate partners incl. licensees, book publishers and music distributors to unlock digital/social promotional opportunities where relevant
- Negotiate contra of product with home entertainment, book publishers, music distributors, licensees
**General**:
- Participate in marketing group brainstorming to contribute ideas on all campaigns and titles.
- Coordinate promotional activity including managing creative approvals with head office, maintaining the administration and monitoring of campaigns, prize fulfilment and post
- campaign analysis and all reporting throughout campaign development.
- Work with the National Publicist and Partnerships Manager on any Costume Character tours to ensure brand & exhibitor needs are met.
**Qualifications**:
- Tertiary education in communications or marketing-based discipline preferred.
- Minimum of 3 years’ experience in either a promotions or marketing support role.
- Excellent presentation, communication, writing and negotiation skills.
- Ability to work on own initiative and collaboratively within a team environment.
- Ability to work autonomously + accept direction from multiple parties.
- Excellent organisational and time management skills.
- Exceptional attention to detail including grammar and spelling is a must.
- Creativity and the ability to ‘think outside the square’.
- Highly self-motivated, adaptable and resourceful.
- Solid product and brand knowledge.
- Understanding of film franchising, I. P. and licensing is desirable.
- Strong Windows office skills (Excel, Word, PowerPoint) & presentation/Photoshop design skills, Premiere PRO video editing would be an advantage.
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender id
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