Marketing Manager

4 weeks ago

Sydney, Australia Partnerships & Events Full time

Marketing Manager, Partnerships & Events – Hospitality Marketing  

 

  

At The Star Entertainment Group, we aim to be Australia’s leading integrated resort company. Our mission is to create fun and memorable experiences for the millions of guests we welcome each year at our trusted destinations.  

Our properties across Sydney, Brisbane, and the Gold Coast are world-class with many award-winning hotels, restaurants, bars, and entertainment venues.  

The Star Entertainment Group (TSEG) is an ASX-listed company committed to supporting the communities in which we operate. TSEG will achieve this by leading with integrity and values to enable us to provide entertainment, gaming, and leisure experiences safely, responsibly, and ethically. 

 

As our Marketing Manager, Partnerships & Events on a 12 month contract,  reporting to the Head of Partnerships & Eventing you will own the expansion and enhancement of the Extraordinary Moments program across The Star Entertainment Group. 

This is a fantastic opportunity where you will build strategic relationships with a range of premium suppliers to ensure The Star is securing exclusive opportunities for the eligible member base. 

 

 

 

A few of your responsibilities: 

  • Identify, develop and manage commercial partnerships and sponsorships that deliver strong ROMI, in line with SEG’s overall marketing strategy. 

  • Project manage partnership and sponsorship activations, working with the Commercial Marketing, Property teams as appropriate. 

  • Lead the development and execution of activation plans through paid, owned and earned channels including consumer promotions, social media content and leveraging ambassadors aligned to The Star. 

  • Develop clear matrix identifying rationale by which current and potential partnerships can be reviewed / assessed 

  • Ensure mix of partnerships and sponsorships enhance TSEG’s Brand presence and contribute to Brand re-appraisal.  

  • Work with Loyalty, International and Domestic VIP and Operations teams to maximise Partnership benefits through target setting to drive incremental revenue. 

 

 

 

What we are looking for: 

  • String networking skills to build and maintain partnerships. 

  • Experience in planning and executive successful events. 

  • Knowledge of various marketing strategies and techniques. 

  • Excellent communication skills for effective collaboration. 

  • Ability to analyse market trends and competitor activity. 

 

 

About you: 

You are a strategic thinking professional with a creative flair, experienced in developing and executing partnership strategies and event campaigns. You excel in building and maintaining relationships with stakeholders, clients, and vendors, while also having a keen eye for details to ensure successful event planning and execution. Your strong communication skills coupled with a passion for innovation, are key attributes that define a successful Marketing Manager in this role. From creating compelling marketing materials to coordinating high-impact events, you consistently drive engagement and business growth through successful partnerships. 

 

Your role will be pivotal in shaping the success of our events at The Star. 

 

 

 

What we can offer you:  

  • Complimentary meal on site every day including hot meals, sandwich bar and more  

  • Flexible working arrangements  

  • Discounted parking available in the city  

  • Up to 30% discounts across award winning restaurants and accommodation  

  • An organisation that values diversity, teamwork and being your best self  

  • Lifestyle discounts including gym memberships, retail discounts and dry-cleaning services  

 

Please be aware that eligibility checks are required as part of the recruitment process and ongoing employment for this position. 

 

 

 

Our culture 

Each team member is expected to champion The Star’s Purpose, Values, and Principles (PVP), which serve as the cornerstone of The Star’s culture.   

Our purpose it to create fun at trusted destinations. This commitment involves living our values of Build memorable connections, Own It, Lead with Integrity, and Take good care.  

We welcome applications from all cultures, ages, religions, genders, LGBTQI+ people, Australia’s First Nations Peoples, and people with disabilities. We recognise the distinctive challenges that trans and gender-diverse applicants may encounter during the recruitment process.  We offer a range of flexible working options for team members to find a balance between work and life that’s right for them and their unique well-being needs.   

The Star is a WGEA Employee of Citation for Gender Equality holder and is recognised with a Gold Award 2022 by the Australian Workplace Equality Index (AWEI) which evaluates LGBTQI+ inclusiveness in the workplace.  

 

 

It’s your time to SHINE   

Click on the link below to make your next career move with The Star.  

 

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