Organic Growth Marketer

Airtree are advertising this role on behalf of Human Health, one of our portfolio companies.

Our mission is to give everyone access to personalised healthcare.

Nearly three-quarters of the global population are affected by chronic disease (WHO), yet most healthcare innovation targets the wealthy - with concierge clinics, luxury wearables, and $1,000+ blood tests out of reach for most.

Human Health was founded by two ex-Canva product leaders, Kate and Georgia, to change that - making precision healthcare radically accessible for the 99%, not just biohackers or billionaires. Human helps people living with chronic conditions like ADHD, autoimmune disease, long COVID, anxiety, and rare illnesses track their health, build a full medical record, and get personalised insights - all while contributing to one of the world's largest living datasets on chronic illness.

With over 150,000 users in the US and fast-growing adoption, Human is turning real-world health data into research at scale - reshaping treatment pathways and accelerating medical breakthroughs for everyone.

If you're interested, you can find out more about Our Team, Values, Benefits and Interview Process here www.human.health/careers

We're looking for a creative, conversion-obsessed Organic Growth Marketer to help shape the marketing strategy at Human from the ground up

Core Responsibilities:

• Shape and own our organic growth strategy - drive MAU's, revenue, and lasting brand love.
• Bring bold ideas to life - pitch campaigns with clear goals, sharp messaging, smart budgets, and a plan to make it happen.
• Execute across all our organic channels - including Push, Email, Organic Search, Influencer campaigns, custom landing pages, ASO and emerging AI-driven opportunities.
• Champion the user voice - tap into feedback from support and social, spot the signals, share back with the team and turn these insights into campaign ideas working closely with product team.
• Stay sharp and data-driven - track what's working, report on impact and ROI, and use insights from both performance and the broader market to fuel smarter, bolder campaigns.
• Scale your impact - whether that's in-house or through top-tier agencies, you'll bring in the right people to scale your impact making every dollar count.

Must haves

• 4+ years in organic growth marketing, including experience in startups or early-stage environments.
• Hands-on across key channels like email, push, organic search, ASO, influencer, social.
• Proven impact on conversion-focussed products like consumer subscription apps or e-commerce.
• Data-led and creative, able to craft and execute campaigns that drive growth and deepen user engagement.
• Collaborative leader, with experience scaling through agencies or building high-performing teams.

What success in your first year looks like

In your first year, you've created an organic marketing engine at Human - accelerating user acquisition, boosting retention, and deepening brand love without relying on paid media. You've launched standout campaigns across email, push, social, ASO, and influencer channels that people talk about and share. You've brought fresh creative thinking, grounded in user insight and data, and translated it into measurable impact on MAUs and revenue. Most importantly, you've helped tens of thousands more people living with chronic conditions discover Human - and feel seen, supported, and understood.

• Feel Impactful: Changing the lives of the 1 in 3 humans living with a chronic condition
• Feel Invested: Competitive equity options
• Feel Refreshed: Flexible leave options & 12 weeks of paid parental leave with an additional 8 weeks of flexible return to work hours
• Feel Connected: Quarterly on-sites in Sydney & annual team retreats
• Feel Fun: Join or start a shared interest group like our dinner club or movies & shows

Values

"We cannot solve our problems with the same thinking we used when we created them."

"Honesty without kindness is cruel. Kindness without honesty is manipulation. Honesty with kindness is integrity."

"If you can't explain it simply you don't understand it"

"You haven't truly lived until you have done something for someone who can never repay you."

"To share your weakness is to make yourself vulnerable, to make yourself vulnerable is to show your strength."

"Having fun is not a diversion from a successful life, it is the pathway to it."