Performance Director

5 days ago


Sydney, New South Wales, Australia GroupM Full time
Overview

Description: Performance Director & Associate Director Roles (Implementation and Activation - Performance).

About WPP & OpenDoor: At WPP, we're reinventing the future of creativity with an integrated offer of communications, experience, commerce and technology. OpenDoor is a unique integration of the best of WPP and Amazon, delivering cross-agency collaboration and opportunities to drive impact across media, business consultancy, communications, brand strategy, tech and commerce, public relations, and production. OpenDoor's values are built from Amazon's 16 Leadership Principles and WPP's core values of Open, Optimistic and Extraordinary. This role is part of the OpenDoor team working with Amazon and WPP to deliver consistent, best-in-class service for Amazon across its businesses.

About the role: We are searching for a talented and enthusiastic individual to join our OpenDoor team as an Implementation & Activation Associate Director – Performance. This is a full-time position based in Sydney. The role supports WPP's mission to deliver consistency, delivery excellence and best-in-class service for Amazon in every country, across diverse businesses including XCM, Prime Video, and RMI.

Responsibilities
  • Manage the delivery of client media plans and ensure campaign objectives are met. Lead direct reports (e.g., Coordinators, Executives, Associate Managers, Managers) and oversee workload and career development.
  • Hold regular performance evaluation meetings with direct reports, setting smart goals and creating clear career development plans.
  • Own relationships with clients at a Marketing Assistant and Marketing Manager level during the implementation planning and buying process.
  • Develop and execute data-driven marketing campaigns across multiple Amazon businesses, including constructing and presenting robust implementation plans grounded in Amazon's strategic priorities.
  • Utilize WPP Open and other tools to demonstrate knowledge of media planning principles (scheduling, flighting, recency, effective reach theories, seasonality, market prioritisation, channel roles).
  • Ensure seamless campaign delivery across the Performance function to achieve outstanding results.
  • Engage with media partners to understand the media landscape across the Performance discipline and challenge the status quo to obtain best outcomes for Amazon.
  • Ensure all financial and compliance processes are followed with accuracy, including bookings and loadings.
  • Stay abreast of industry trends and best practices, particularly in Social, Programmatic and e-Commerce.
Qualifications
  • Bachelor's degree in Marketing, Communications, or a related field
  • 4–8 years of experience in the Marketing and Media industry
  • Strong analytical skills and a data-driven mindset
  • Excellent communication and collaboration skills
  • Passion for innovation and a desire to challenge industry norms
  • Experience managing teams in a fast-paced, dynamic environment
Bonus Points
  • Passion for the Media industry, particularly across Social, Programmatic, e-Commerce, Data & Technology
  • MFA Digital Foundations Certification II, Meta Blueprint, TikTok & Google Ad Certifications
  • Familiarity with data visualization tools and techniques
  • Retail and/or Entertainment category experience
Benefits of OpenDoor
  • Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
  • Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
  • Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
  • Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
  • Global Impact: Be part of a team that is shaping the future of marketing on a global scale.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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