Business Strategy Analyst

3 weeks ago


Sydney, New South Wales, Australia KPay Group Full time
Overview

KPay Group (KPay) is a leading fintech company dedicated to empowering businesses with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia, KPay is enabling merchants' growth by building a one-stop platform for financial management, business operations and digital transformation. In 2024, KPay secured a record USD 55 million in funding, marking the largest Series A in the payments sector for the year.

Responsibilities
  • Reporting directly to the General Manager
  • Identify new markets: research and identify new geographic regions, customer segments, or product utilization/developments that offer potential for business expansion in target markets
  • Develop and implement expansion strategies to enter new markets
  • Conduct market research: gather and analyze data on industry trends, customer needs, commercial prospects and market niches in local landscape
  • Monitor performance: track and report on the performance of market expansion initiatives including sales, customer satisfaction, market share, and adjust strategies when needed
  • Develop vertical business plans to expand existing overseas markets
  • Negotiate new and ongoing commercial partnerships with domestic partners
  • Create marketing tactics to improve product offers, program strategies, and corporate competitiveness
Requirements
  • Fresh Graduates are welcome to apply
  • Strong analytic skills and experience with market research and data analysis
  • Excellent communication and interpersonal skills to build relationships and influence stakeholders at all level
Seniority level
  • Associate
Employment type
  • Full-time
Job function
  • Research, Consulting, and Strategy/Planning

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