B2b Marketing Manager

Are you ready to be a big part of something big? At carsales, we're all about making buying and selling a great experience. For over 25 years we've been evolving with the new economy to help people choose how they move today and tomorrow. When it comes to your career, we want to provide big opportunities to help you make a big impact, while staying connected and able to learn from different departments and leadership. With a vision to be the global leader in online vehicle marketplaces, we transform how people buy and sell across the globe and continue to grow, evolve and take big bets. We embrace a hybrid way of working—mixing working from home with the energy and connection of being together in the office—and support flexible work through various policies, procedures and leave options.

What's on offer: a place where you can move your career forward, be backed to make new ideas happen, and do work that makes real, significant impact. We're recognised as one of Australia's Best Workplaces by Great Place to Work, a Family Friendly Workplace, a WORK180 endorsed employer for women, and a WGEA Employer of Choice for Gender Equality. You'll be supported by a highly engaged, high-performing team and leadership you can actually meet in person. The role offers 24 weeks paid parental leave for primary caregivers, four weeks paid secondary caregivers leave, and six weeks paid gender-affirming care leave.

• As the B2B Marketing Manager, shape and deliver the marketing strategy for dealer, OEM and agency clients across the Automotive, Industry and Leisure verticals.
• Partner with commercial, product and marketing teams to drive go-to-market success, elevate customer communications, and strengthen brand presence across key B2B touchpoints.
• Develop and execute the annual B2B marketing plan, align initiatives with business priorities and growth opportunities.
• Leverage data and insights to shape strategy, guide planning, and improve campaign effectiveness.
• Champion a customer-first approach to communication, crafting messaging that is clear, compelling, and reflective of the carsales brand.
• Collaborate cross-functionally with design, insights, sales enablement, product and automation teams to deliver integrated campaigns that drive acquisition, retention and re-engagement.
• Drive go-to-market execution for new products, services and initiatives, ensuring cohesive rollout across paid, owned and earned channels.
• Oversee content and event execution for industry forums, customer events and trade shows, ensuring consistent and high-impact brand presence.
• Monitor and report on campaign performance, sharing key learnings and opportunities with internal stakeholders to continually optimise impact.

• Proven experience in B2B marketing or go-to-market roles, ideally in a fast-paced, complex business environment.
• Strong stakeholder management and collaboration skills, with the ability to influence and align across teams.
• Excellent written communication skills, with a demonstrated ability to craft high-quality customer-facing communications.
• Solid project management capability, balancing strategic thinking with executional excellence and attention to detail.
• Proactive mindset and commercial acumen, with the ability to identify opportunities and drive them forward.
• The ability to translate complex concepts into simple, engaging messages.
• People management experience, with a collaborative approach to leadership and team development.

A few other things we want to let you know about: carsales is an equal opportunity employer and we pride ourselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders and backgrounds to apply. If you're a candidate with a disability or you'll need adjustments to be at your best, let us know how we can provide you with additional support. We know work/life balance matters and offer flexible working options, including part-time work, and we're open to this conversation during our recruitment process. We are a proud Circle Back Initiative Employer, committed to responding to every job applicant. Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis. Come and join our team—every role is a big role in our plans to go big.