Marketing Automation Specialist

Marketing Automation Specialist - Braze / SF
Overview

Luxury Escapes is one of the world's fastest-growing travel websites, with over 8 million members, recently winning the National Travel Industry Award for Most Outstanding Online Travel Agency. We are growing rapidly, and seeking a Senior Marketing Automation Specialist to join our Customer Communications team. Our Customer Comms team is the backbone of our brands' success, driving impactful connections with our valued customers. Working in tandem with the marketing department, we orchestrate compelling email, push, and SMS campaigns that are integral to our revenue generation. By meticulously crafting customer journeys, we ensure that every interaction is tailored and meaningful, nurturing lasting relationships and driving business growth.

Our Sydney office is on Kent Street - a short walk from Wynyard station and close to great cafes in Barangaroo. Luxury Escapes is an in-person company 5 days a week. We work and collaborate together, face to face in our Barangaroo office.

What You'll Do

Play a crucial role in leveraging Braze's capabilities, particularly adept in utilising Liquid templating language to craft personalised campaigns, and providing technical expertise to enhance our marketing automation efforts.

Work collaboratively with cross-functional teams to design and develop solutions that meet business needs and deliver value to customers.

Monitor system performance and reliability, and proactively identify and resolve issues to ensure maximum uptime and customer satisfaction.

Relevant Skills

• Marketing automation specialist in Braze or Salesforce Marketing Cloud
• Hands-on experience with Braze's platform, showcasing proficiency in CDI canvas push and SMS functionalities
• Deep understanding of SQL and familiarity with data analytics tools such as BigQuery are essential for robust campaign analysis and deriving actionable insights.
• HTML skills are highly desirable for customising email templates and enhancing the visual appeal of marketing materials. The ability to seamlessly integrate HTML elements into Braze campaigns will further elevate the technical effectiveness of our marketing strategies.
• Familiarity with RESTful API design principles and implementation is a plus

What's in it for you?

We consider our people one of our most important assets – and we want our team to love their working lives When you work for Luxury Escapes, you can look forward to:

• Excellent Remuneration package
• 20% Discount on Luxury Holidays and Experiences
• Breakfast and lunch are provided 5-days a week
• Health and Well-being programs
• 1/2 day of birthday leave
• Hackathons
• A super collaborative team that enjoys creating great platforms

EEO and Inclusion

If you're interested in the role but don't check every box, we'd love to hear from you. We embrace diversity in our people and make hiring decisions based on your experiences and skills. We do not discriminate based on gender identity, religion, race, national origin, sexual orientation, age, marital status, or disability status. You'll find a collaborative, inclusive, and respectful workplace here at Luxury Escapes, and we are proud to celebrate who you are. Please let us know if you require any reasonable adjustments during the interview.

We are a 2025 Circle Back Initiative Employer, committing to responding to every applicant.

Job details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Information Technology
• Industries: Travel Arrangements

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