Creative Strategist

Join The TGI Sport Team TGI Sport is a tech-led global sports media company that is trusted by the world's premium sporting organisations since 1997.
With over 15 offices and 440 employees worldwide, we support over 5,000 events through pioneering technology solutions, global media rights expertise and leading sports marketing knowledge.
WILDCARD is the internal creative and communications arm within TGI Sport that drives ideation and creative campaigns.
We live by the ethos of Challenge Convention – we exist to create work that turns heads in sport and culture marketing and promise bravery and brilliance without ego.
The Opportunity WILDCARD, the culturally driven creative and communications arm of TGI Sport, is on the hunt for a Creative Strategist to drive bold strategies from insight through to ideas, someone that's not afraid to challenge convention and push past the norm into brave territory.
As our next Creative Strategist, you'll play a pivotal role in crafting campaign strategies that connect brands with audiences who live and breathe sport and culture.
You'll be the glue between insight and imagination, translating brand objectives into ideas that make people feel something and remember everything.
You will work for a range of Australia's biggest sport and culture brand and bodies, connecting them to fans every day.
You'll collaborate with our Head of Creative and the wider WILDCARD team to deliver end-to-end campaign thinking across PR, digital, content, social and experiential platforms.
Whether you're shaping a pitch, unlocking a brief, or elevating an idea, your work will spark engagement and connect to fans through heart, head and senses.
About You: You're an experienced, ideas-led creative thinker who thrives in fast-paced, culturally driven environments.
You bring: Experience in a creative strategy or equivalent role within an agency setting, ideally with exposure to sport and culture sectors A strong portfolio demonstrating creative strategy and concept development across PR, digital, social, content, and experiential campaigns The ability to translate brand objectives into insight-led, audience-focused creative strategies that deliver results Confidence in presenting to clients and leading the strategic and creative development of campaigns from pitch to delivery A blend of analytical and creative thinking, using research, trends, and data to inform impactful, relevant ideas A deep understanding of cultural trends, consumer behaviour, and media landscapes - especially in sport and youth culture Leadership skills, with experience guiding teams through ideation, concept development, and campaign execution A confident and clear communicator, able to simplify complex strategies and inspire others with your thinking A passion for working collaboratively with cross-functional teams including creatives, PR, media and brand An adaptive, curious mindset with a love of learning, problem-solving and pushing creative boundaries The TGI Sport Advantage TGI Sport is uniquely positioned to bring together technology, creativity, expertise, and talent to deliver solutions that set us apart on the global stage.
This creates unparalleled opportunities - not just for our partners, but for our people as well.
Growth of our people: We prioritise individualised career development and progression.
Learning and Development at TGI Sport spans in-house training programs and on-the-job learning, ensuring your growth aligns with our success.
Organisational growth: since 1997 we have consistently expanded.
As we grow, so too do the opportunities for our team members throughout Australia, the UK, Europe and the Americas.
Empowering innovation: We empower our team members to push the boundaries and think creatively.
By providing the autonomy to innovate, we deliver impactful solutions that benefit our clients, talent, and partners.
TGI Sport is an equal opportunity employer, all applicants will be considered regardless of your race, sexuality, religion, colour, gender identity or parental status.
We strongly encourage Aboriginal and Torres Strait Islander people to apply.
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