Planning Director

Company Description Publicis Groupe is a world leader in marketing communication and digital business transformation driven through the alchemy of data, creativity, media, and technology.
Our connected platform of companies and capabilities is more than an operational framework — it's a cultural model we've built to unite our people in a collaborative way of thinking and working.
Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across 100 countries globally.
In Australia, our powerhouse of marketing capabilities stretches across creative agencies Saatchi & Saatchi, Leo Burnett, Publicis Worldwide, and media agencies Starcom, Zenith, Performics, Spark Foundry, Digitas, Epsilon, Arc, Prodigious, PMX, and PR Herd MSL.
We also have Publicis Sapient driving digital business transformation for our clients.
PMX (Publicis Media Exchange) is the central investment practice for Publicis Media.
We're responsible for the smart application of investment by leveraging scale, marketplace innovation, deeper partnerships, and intelligence.
We are a dedicated, passionate, and expanding team focused on delivering growth by educating and driving the adoption of Publicis Groupe solutions including: Precision: Delivering holistic programmatic value to clients and acting as the guardian of programmatic solutions.
These are dedicated to the advancement and increased adoption of technology and data to drive client effectiveness and media efficiency.
APEX: An innovative and disruptive investment solution designed to create unique opportunities that deliver tangible business benefits.
Partnerships: Developed both regionally and locally with selected key vendors to provide unique, innovative, and ultimately functional benefits for our clients.
We structure our partnerships to promote true collaboration and best-in-class work across our agencies.
Job Description The transformation you will experience: As the PMX Planning Director, you will be focused on the PMX Lift product suite assisting PMX Lift clients across Publicis Media agencies (Zenith, Starcom, Spark, Atomic) with comprehensive "converged" traditional and digital solutions for video, audio and OOH.
A combination of PMX proprietary tools and data, industry software, primary and secondary research will be utilised to formulate specific responses and more general advice.
The planning team assist media intelligence in the development and validation of proprietary tools and meaningful data sources.
Recruiting clients for proprietary research studies is part of the role, to deliver client value and enhance organisational learning.
You will also be expected to work closely with internal stakeholders, media publishers and tech partners to assess market factors and continue to develop best in class solutions.
This role requires a strategic thinker with a knack for solution-finding and a passion for enhancing customer experiences.
As a PMX Lift Planning Director, you will be accountable for ensuring all client and agency queries are addressed promptly and effectively.
Your role will involve collaborating closely with technology partners to improve and streamline processes, ensuring our campaign delivery is on track but also exceeds client expectations.
In addition, you will assist the Head of Video & Head of Audio and OOH and the PMX Commercial team in recognising and targeting potential new business opportunities, whether it involves attracting new clients or retaining existing ones who might be hesitant about the solution.
Your aptitude to foster agency relationships and maintain their confidence in our products will be crucial to the role.
This position offers a unique blend of media strategy and planning skills,

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