Senior Marketing Manager- Platforms

Senior Marketing Manager- Platforms & Investments Join to apply for the Senior Marketing Manager- Platforms & Investments role at AMP Senior Marketing Manager- Platforms & Investments Join to apply for the Senior Marketing Manager- Platforms & Investments role at AMP Help people create their tomorrow, while you create yoursWe help people with their banking, super, retirement and finances.
Through upturns, downturns, recessions, and major life transitions.
Every day, we help people see and make more of their financial potential, so that they can create their tomorrow.
And we've been doing it for over 175 years.If we do our job well, we genuinely add to the prosperity of our country and its people.How will you make an impact The Marketing team bring our purpose to life for Australians, through every interaction a customer or an Adviser has with our owned channels.
We focus on working with our stakeholders to deliver exceptional and engaging experiences through digital, advertising, Brand and events, using deep insights from our Data, research and analytical functions.The Platforms and Investments Marketing team takes a strategic approach to marketing, targeting a B2 B (Financial Adviser) audience.
It is responsible for the development and delivery of all marketing and adviser engagement activity required to drive commercial outcomes and has the objective of growing our platform, North, as well as internally manufactured investment products by AMP Investments.
We are looking for a highly skilled Senior Marketing Manager to join our team and lead our targeted growth (acquisition) stream.Your role could include building out customer journeys, purchasing and managing acquisition media, analysing data and trends to identify opportunities to attract new business and grow our adviser base.What you will bring to the role Highly experienced in B2 B marketing, preference for a financial services backgroundExperience devising marketing acquisition strategy and building campaignsExperience using data and analytics to inform campaign decisions including an ability to read and understand data (experience using Power BI a big plus)Experience with trigger campaigns and an understanding of key lifecycle moments with a B2 B audienceExperience working with and communicating to senior stakeholdersExperience working with a distribution team and identifying and extracting the information most pertinent to lead generationAn open mind and big picture thinking, willing to push the boundaries and advocate for your data backed strategiesExperience working within a cross functional team where you will need to brief our creative studio, media agencies, creative agencies and data and analytics teams Why we think you'll love working at AMP Doing what we've always done is not an option, so your clever ideas will get airtime here.
You'll be encouraged to speak up and try new things.
If they don't work, we move on - better for it.We know there's no one way of doing things.
So, you won't have to sacrifice who you are or how you work to fit in here.
We're inclusive and flexible in many of the ways you'd expect.
And in some of the ways you wouldn't.
As long as your health and wellbeing come first - at home and at work.In fact, most of what makes AMP such a welcoming, enjoyable place to work are our people.
Wherever you go, you'll find moments to connect, feel valued and do meaningful work.Whether it's through our first-class leaders who are invested in you and your success.
Through year-round opportunities to volunteer, fundraise and give back to the community.
Or in the everyday challenges you face as we work together to strengthen this great organisation.
Challenges that will stretch you, amplify your potential and compound the impact you have.We believe in the power of inclusion and diversity We're dedicated to fostering inclusion, diversity, and a warm feeling of belonging at AMP.
It sparks creativity, ignites innovation, and turns up the dial on the quality of our decisions and performance.
This not only makes our workplace more engaged but also leads to better connections with our customers.We're your allies in the search for the perfect fit - when you apply, let us know how we can support you to put your best self forward during our selection process.We're also committed to enhancing employment opportunities for Aboriginal and Torres Strait Islander people, so we enthusiastically encourage candidates from these backgrounds to apply and explore our Reconciliation Plan on our website.Ready to create your tomorrow? If you're someone who sees opportunity where others see challenge, come and work with us in smart, progressive ways as we transform an iconic Australian brand for the future.
And, through a series of career-defining moments, create your own tomorrow.Don't procrastinate We review applications when we get them, and if we discover the ideal candidate, we may close the role earlier than the advertised close date.Looking forward to meeting you.
Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Referrals increase your chances of interviewing at AMP by 2x Get notified about new Senior Marketing Manager jobs in Sydney, New South Wales, Australia .
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