Content Specialist

2 weeks ago

Sydney Inner Suburbs, Australia Suncorp Group Full time

Content Specialist
-
Fixed Term Contract Months:

-
Location Sydney, Melbourne, or Brisbane:


  • Role is open to applicants seeking 4 days per week.

About the role:


The Content Specialist is responsible implementing programs that leverage content, social and other online platforms to drive brand differentiation and consideration, while supporting acquisition and retention across the portfolio of brands.


Key Accountabilities:

  • Execute content and social strategies. Including production, scheduling and reporting on content performance across social, digital and branded platforms.
  • Optimise content and social execution, with a focus on customer centricity, through regular analysis of results.
  • Manage content calendars across brands and channels, working with internal and external stakeholders.
  • Drive best practice programs by following the latest content and social trends.
  • Curate and amplify quality video, influencer and written content in paid, earned and owned channels.
  • Provide expertise and guidance to support content and social initiatives involving 11, brand, sponsorship, corporate affairs, SEO, eComm and other stakeholders.
  • Utilise content, social and digital platforms to build audiences and drive subscription/opt in for further remarketing (where relevant).
  • Work with agency and media partners to achieve shared goals.

About You:

  • Tertiary Degree in Business or Marketing Mandatory
  • 3+ years marketing experience in a similar role (either Client or Agency side) with a focus on digital marketing, social, content development and curation.

Key Capabilities:

  • Strong communication and relationship building skills to engage stakeholders and drive outcomes.
  • Experience with all key social platforms (Meta, Twitter, LinkedIn, YouTube etc).
  • Experience managing social content calendars, including scheduling and analytics.
  • An understanding of social and content trends and creative best practise. With a view on how these can be applied to drive brand consideration.
  • Strong working knowledge of and experience with various digital technologies, platforms and usability practices to deliver an exceptional online consumer experience.

What we can offer you:

  • Discounts and offers on a range of retail favourite stores as well as banking and insurance products.
  • A range of flexible working and leave options, including 20 weeks paid parental leave, 4 weeks secondary carer parental leave, and unlimited paid emergency response leave.
  • Invest in your brighter future with ongoing study support and career development programs.
  • Give back to our communities with payroll giving, donation matching and paid volunteer leave.
  • Prioritise your work/life balance with our robust employee assistance program and dedicated employee council.

About Suncorp Group:


We're proud to be a part of the Suncorp Group family alongside some of Australia's most trusted and diverse names in insurance.

Together, we share a drive to make the complex simple and bring our customers peace of mind when it matters most - while helping to evolve and innovate the ways we can serve our community every day.

That comes with all kinds of exciting opportunities for you to grow your own career. Whether you're guiding people through life's biggest moments or providing them with support in times they need it most, you'll be driven forward by our shared customer obsession and supported at every step of the journey

Advertised: 12 Mar 2024 AUS Eastern Daylight Time

Applications close: 19 Mar 2024 AUS Eastern Daylight Time

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